cla social presentation 11

minister online through social networkingand online communitychris giovagnonitwitter: @g9ine

cgiovagnoni@us.ci.org

brian barelatwitter: @brianbarela

brian.barela@uscm.org

facebook: search CLASocial

leave card and we will email you the slides/notes

wifi: CLA Social

homebase, outposts, passports

via chris broganchrisbrogan.com

homebase:

the eventual site where you hope peoplecome to interact with you the MOST

homebase:

many ministries manage all their onlineplaces as though they are equal in value

outposts

an online place that you maintain for interaction and promotion, with the

purpose of driving people towards your homebase

outposts

many ministries take on multiple outpostswithout thinking through the time and

energy and goals required to be effective

passportsprofiles to use on various social sites that

establish credibility, trust, and provide easy

access

de-personalize and de-centralize management of online ministry properties

passports

integrating and coordinating online properites

with one another and aligning resources to match the value of each property

utilize web technology to create ministry impact

Ministry Blog--Homebase

Facebook Page

Twitter

Google

Ministry Homepage

practical strategies to encourage service, donations, and participation

obstacles!

donors and constituents

Ministry Blog--Homebase

outpost 1

outpost 2

outpost 3

outpost 1

outpost 2

outpost 3

donors

constituents

outpost 1

outpost 2

outpost 3

outpost 1

outpost 2

outpost 3

donor homebase

constituent hb

to read more on homebases, outposts, passports

http://www.chrisbrogan.com/a-simple-presence-framework/

http://kylelacy.com/home-bases-outposts-and-frontiers-using-social-media/

http://www.chrisbrogan.com/using-outposts-in-your-media-strategy/