christian agger saint_gobain
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merce: Entrepreneurial Award
merce & Marketing Directoron Denmark
pp52 Brødrene Dahl-stores across Denm9 Bath & Design showrooms2 climate centers in Horsens and Næst
s
XMLOrde
Customer ERP
PunchOut
The search engine supports both text andnumber searches are quite complex:
•Search for 90104 and the search is perfothe item number (the item number is actucustomer generally searches the last digi•Search for 6010 and the search engine fseries (which are Ifö toilets)•Search for 02 and the search machine fi
Other c
Cross category recommendations
d i k ti
March 2013
eService launch – Digital Marketing Trigger based
on
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nd
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at Eve
as well as in the stores, generate 5.73 times ho only shop in the stores.
ata-driven digital programs (approx. 11,000) n other customers
globally within Digital Marketing (see the
Development in
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