chef’s table lean startup conference

Chef’s TableA year of unforgettable food experiences

Mark Abramson@mark_ _a

Restaurant Owners > 20 employees

RestoTax.com @mark_

_a

SF Health tax calc is hard

Owners calculate HSF

GM / Owner available

Restaurant will pay to ease calculation

Calculation is hard

No existing solutions in marketPain is widespread

10 Experiments5 Pivots48 hours

RestoTax.com

0 of 7 experience painsend to accountant

PIVOT(4 hours)

RestoTax.com

Reached 3 of 40 accountants called0 out of 3 calculate HSF tax

Inconclusive / Unsexy

PIVOT(3 hours)

RestoTax.com

Happy Happy Hour Hour

Happy Happy Hour Hour

0 of 6 want more HH patronsNo pain

PIVOT(2 hours)

PatronCalc

PatronCalc

0 of 8HEAD SHAKING

PIVOT

(20 minutes)

FoodRightNow

FoodRightNow

Awesome idea!Groupon + $MM VC’s doing it

PIVOT

(30 minutes)

WE ARE LEANWE ARE FAST

OUR IDEAS SUCK(late Saturday night)

Chef’s Table6 bi-monthly events in 2013

SF’s top restaurantsExclusive seasonal menu

Personal time w/ chefSigned menu + prep notes

$1,500.00 for 2

Chef’s Table

Can we get

$1,500.00from foodies?

“Thanks for posting that chefs table on Facebook. Getting it for my gf for Xmas…”

$1,500.00

@mark_ _a

+Mentors

+Wife

@modetwo@MsFionaTay@sosaucily@BankableBarb

+