cfd ppt 4 culture, media, intertextuality and food shows

Student NameLeong Han Keow (John)

Guo JingYan (Jessie)Qian Zerong (Sarah)

Shen Xiaofeng (Fiona)

1.Mediated cultureThe moods and attitudes of our society are

influenced by messages delivered through mass media channels. Mass media and advertising affect our actions, thoughts, and values.

Mass media creates and reflects our culture–a mediated culture.

Mediated culture changes people’s behavior and feeling.

Eg. McDonald's uses social networking sites like Facebook, Twitter and flickr to make themselves well known and influence consumers in the United States to have their meals there.

Source: Dean, G. 2010. A Mediated Culture. [online] Available at: http://marketography.com/2010/11/23/a-mediated-culture/ [Accessed November 21 2011].

1. Situated(Traditional )cultureTradition:-beliefs,legends,customs

informations passed down from generation to generations

Culture: the quality in a person or society that arises from a concern for what is regarded as excellent in arts, letters, manners, scholarly pursuits

Eg. Traditional Songs of Omaha Tribe is a type of Traditional Culture

Source: Pilch, T.J. 2009. Traditional Cultural Expression. [online] Available at: http://www.librarycopyrightalliance.org/bm~doc/issuebrieftce.pdf [Accessed November 21 2011]

2. How has the media affected the consumption of cultural goods – Hospitality in particular? Media helps to promote a tourism destination

and its cultural goods such as traditional foods, unique culture and impressive hospitality

Eg. Turkish Cypriot culture - a Muslim community- embraces tourism - respect for a tourist’s different values- the island has become a year round tourism

attractionSource: Debes¸, T. 2011. Cultural tourism: a neglected dimension of tourism industry. Anatolia – An International Journal of Tourism and Hospitality Research, 22 (2) August, pp. 234-251.

2. How has the media affected the consumption of cultural goods – Hospitality in particular? The tourism industry and mass media shapes

Tourists’ imagination before they visit the tourism destination and consume its cultural goods.

Vernacular landscapes (such as local Naxi dance,

food and horseback transport)

Source: Su, X. The Imagination of Place and Tourism Consumption: A Case Study of Lijiang Ancient Town, China. Tourism Geographies, 12 (3) August, pp. 412-434.

3. Media format TV program top chef: Premise—innovative chefs and

restaurateurs compete each week to make the best meal

Restaurant review Restaurant review Website:http://www.restaurantreviewworld.com

Cookery page in newspaperComplete Illustrated Cookery Course

Source: Parma. 2010. News center. [online] Available at: http://www.prweb.com/releases/Academia_Barilla/italian_food_travel/prweb4092974.htm[Accessed November 2011]

3. Media format Recipe book

Food dedicated magazine 1. online magazine

www.italian-food-lovers.com

2. the good food magazine

Films/TV/books 1.Master chef 2.films: Julie & Julia

Source : atthepass. 2010.10 best food movies.[online] Avaliable at:http://atthepass.wordpress.com/2010/01/24/10-best-food-movies/. [Accessed November 21 2011]

4. IntertextualityDefinition:the complex interrelationship between a text

and other texts taken as basic to the creation or interpretation of the text

Intertextuality Video

Source: Merriam-Webster. 2011. intertextuality. [online] Available at: http://www.merriam-webster.com/dictionary/intertextuality [Accessed November 21 2011]

5. TV Show: The Keith Floyd Cookery Collection: Floyd Around The MedTechniques or Discourses

used:Camera Zooms in and out-

Food and SceneryCook distances himself

from viewers

Source: Waadea, A. M. and Jørgensenb, U. A. 2010. Haptic routes and digestive destinations in cooking series: images of food and place in Keith Floyd and The Hairy Bikers in relation to art history. Journal of Tourism and Cultural Change, 8 (1-2) March-June, pp. 84-100.

5. TV Show: The Hairy BikersTechniques or Discourses

used:Focus on the cooks and

their spontaneous movements

Cooks are more in contact with the viewers

Source: Waadea, A. M. and Jørgensenb, U. A. 2010. Haptic routes and digestive destinations in cooking series: images of food and place in Keith Floyd and The Hairy Bikers in relation to art history. Journal of Tourism and Cultural Change, 8 (1-2) March-June, pp. 84-100.

5. Keith Floyd versus The Hairy BikersKeith Floyd

Message about food and hospitality:

Place-SpecificSocial DistinctionExclusive taste

Types of Audiences:Elite consumersPeople who enjoy fine

dining

The Hairy Bikers

Message about food and hospitality:

PleasureCulture

Types of Audiences:Normal ConsumersPeople who enjoy local

foods

Source: Waadea, A. M. and Jørgensenb, U. A. 2010. Haptic routes and digestive destinations in cooking series: images of food and place in Keith Floyd and The Hairy Bikers in relation to art history. Journal of Tourism and Cultural Change, 8 (1-2) March-June, pp. 84-100.

Referencesatthepass. 2010.10 best food movies.[online] Avaliable at:http://atthepass.wordpress.com/2010/01/24/10-best-food-movies/. [Accessed November 21 2011]

Parma.2010. News center.[online] Avabliable at: http://www.prweb.com/releases/Academia_Barilla/italian_food_travel/prweb4092974.htm[Accessed November 2011]

Dean, G. 2010. A Mediated Culture. [online] Available at: http://marketography. com/2010/11/23/a-mediated-culture/ [Accessed November 21 2011]. Debes¸, T. 2011. Cultural tourism: a neglected dimension of tourism industry. Anatolia – An International Journal of Tourism and Hospitality Research, 22 (2) August, pp. 234-251.

Merriam-Webster. 2011. intertextuality. [online] Available at: http://www.merriam-webster.com/dictionary/intertextuality [Accessed November 21 2011]

Intertextuality Resource .2009. [online] Available at: http://www.youtube.com/watch?v=P6BFeVWb8vc [Accessed 21 November 2011]

References

Waadea, A. M. and Jørgensenb, U. A. 2010. Haptic routes and digestive destinations in cooking series: images of food and place in Keith Floyd and The Hairy Bikers in relation to art history. Journal of Tourism and Cultural Change, 8 (1-2) March-June, pp. 84-100.

Pilch, T.J. 2009. Traditional Cultural Expression. [online] Available at: http://www.librarycopyrightalliance.org/bm~doc/issuebrieftce.pdf [Accessed November 21 2011]

Su, X. The Imagination of Place and Tourism Consumption: A Case Study of Lijiang Ancient Town, China. Tourism Geographies, 12 (3) August, pp. 412-434.

Wilson, M. 2011. Trends from the USA. Irish Food, May, pp. 32-33.

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