cataloging and processing new media susan m. sutch smsutch@marc-angel.com an infopeople workshop...

Cataloging and ProcessingNew Media

Susan M. Sutch

smsutch@marc-angel.comAn Infopeople Workshop

Spring 2006

What We Will Cover

• MARC cataloging

• Metadata tagging

• Packaging for security and access

What is New Media?

• CD and DVD• Websites• Digital downloads• Electronic resources

Electronic communication made possible through the use of computer technology

MARC Cataloging New Media

• CD

• DVD

• Electronic resources

• Combined print and electronic formats

8 MARC Concise FormatsCD / DVD Choices

• Book• Electronic resource• Serial• Mixed• Map• Visual material• Music• Sound recording

• Computer file

• Movies/multimedia

• Book On CD/music

MARC Cataloging – Music CD

• Sound recording format• Chief source of information• Accompanying info• Notes

MARC Cataloging - DVD

• Visual material format• Chief source of information• Accompanying info• Notes

Electronic Resources Definition

Material encoded for manipulation by a computerized device. This material may require use of a peripheral directly connected to a computer (CDROM drive) or a connection to a computer network (Internet). AACR2

Types of Electronic Resources

• Websites

• Digital collections

• Podcasts

• CDROM / DVD of computer data

MARC Cataloging Electronic Resources

• Leader code

• Chief source of information

• Extent

• Notes

• URL

Integrating Resources

Electronic or print material that seamlessly updates, often within a calendar day. Can be unknown when the last update was.

Examples – (web) Yahoo! website

- (print) legal looseleaves

Combine Print and Electronic Aspects in One MARC Record

• Additional tags– 006– 856

• Notes

006 Fixed Tag

• Use when Leader/06 is other than m

• Adds ability to search by both primary material type and electronic resource

• Required in OCLC, optional MARC21

006 Computer File Additions

• 006 tag has seventeen positions

• To add computer file characteristics– /00 m for computer file– /09 for type of computer file– Unused positions left blank

006 m d006 [m d ] OCLC

Metadata Tags vs.

MARC Tags

Traditional Formats and Access Points

• Paper-based and microform-based information resources

• Monographs, serials, photographs, etc.

• Access provided through local library services– Including ILL

Traditional Cataloging Functions and Access

• Acquire material into collection

• Describe material using MARC

• Manage the collection

• Provide access via OPAC / card catalog

New Formats and Access Points

• Formats:– web documents, online serials, digital

images, digital collections, websites, digital audio and video, born digital material, etc.

• Access provided via the web and email

What is metadata?

• A neutral term for cataloging without the excess baggage of the AACR2 or the MARC formats (Priscilla Caplan)

• Data that facilitates the management, description, and preservation of a digital object or aggregation of digital objects (Judith Cobb)

Metadata Describes

• Single item

• Collection

• Component of collection

Any Level of Aggregation

Metadata Can be Stored

• Within the digital object or code– html code, headers of image files

• Separately– artifacts

Examples of Metadata

• Embedded in web page– http://www.apple.com/

• Embedded in digital images– http://www.loc.gov/catworkshop/readings/

metadatabasics/examples/embeddedimage.htm

Creating Metadata

The creation of metadata is governed by a body of standards, best practices and schemas that, when appropriately applied, work together to facilitate the management, description, and preservation of digital objects.

Metadata Standards

•Metadata Encoding Transmission Standards (METS)

•California Digital Library Digital Image Collection Metadata Standards

http://www.cdlib.org/about/publications/CDLObjectStd-2001.pdf

Metadata Best Practices

Western States Dublin Core Metadata Best Practices

CDWA (Categories for the Description of Works of Art), Getty

http://www.getty.edu/research/institute/standards/cdwa/3_cataloging_examples/index.html

Types of Metadata

• Structural– how compound objects are put together

• Administrative– how created, file type, access privileges

• Descriptive– identification (title, author, abstract)

Descriptive Schemas (Rules)• Dublin Core

– web pages

• Visual Resources Association– painting,sculpture

• Text Encoding Initiative – printed novels, plays

Encoding (Representation)

• Hypertext Markup Language (HTML)

• Resource Description Framework (RDF)

• Extensible Markup Language (XML)

Why is XML so Important?

• Non-proprietary method of storing metadata

• Being adopted by every major software company that manipulates text data

• Power to represent data independent of programming language, platform, or operating system.

MARC vs. XML

MARC (librarian only)245 04 The Sot-Weed Factor

XML (information processing)

<title><nonfile>The</nonfile>Sot-Weed factor</title>

MARCXML – Library of Congress

Crosswalks

• Enable different schemas to communicate with each other

Crosswalks – Mapping Different Schemas

New Media

Packagingand

Security

Issues and Concerns

New Media Packaging / Security• Individual item

– Cases– Sealants– Downloads for burning

• Group packaging– Redbox– IMM technology

• RFID

Individual Item:Security and Protection

• CD/DVD Cases

• Coatings– Sealants– Cleaning sprays

• Resurface machines

Group Items:Security and Protection

• Redboxhttp://www.redbox.com/

• Self-checkout kiosks– intelligent media management

RFID Security

• System that can combine theft-detection and tracking of library materials

• Radio-frequency combined with microchip technology

• Uses radio waves to identify individual items and to transfer data from a tag to a reader to a database.

Components of RFID system

RFID System Tags

RFID Self Checkout Station

RFID Security

• 3 ft detection maximum

• Same capture percentage as tattle tape

• No detection near metal shelving

• Can flag staff with specific item title

RFID

• Advantages/disadvantages of RFID• Privacy concerns• Cost/ROI

RFID Processing• Advantages

– conversion is fast, can leave barcodes on– individual CD/DVD can be tagged– can check out multiple items at once

• Disadvantages– if power goes out, checkout is down– need booster on CD/DVD tag– possible conflict if tag aligned same way

Privacy Concern Myths

• Patron info on RFID tag

• Government screeners possible with radio devices

• Radio waves are dangerous

RFID Cost / ROI

• Systems expensive, can’t mix/match vendors

• Tags $.50 to $1.50 each

• Too new for many ROI studies, estimate up to five years for return on investment

• SFPL study on $ cost do to staff repetitive motion injuries - $265,000.00

What We Covered Today

• New media definition and formats

• MARC cataloging

• Metadata vs. MARC

• Packaging and security

Last TagThe real question is:

How do we together, as a community, move our trusted circle closer to

information consumers

at the level of

their need?

OCLC