carecircle international inc. presentation to: eldercare services companies 8/18 new affiliate...
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CareCircle International Inc. Presentation to:
Eldercare Services Companies
8/18
New Affiliate Partner Sales Opportunity
Agenda
Background on CareCircle Management Team– CareCircle Founders– Director of Business Development
What are CareCircle Programs? – and how do they help your clients and their families
New CareCircle Affiliate Partner Opportunity– Benefits to CCSC Member– What does CareCircle provides to Affiliate Partners?
How do I become a CareCircle Affiliate Partner?
CareCircle Founders
Brian Gallick, co-founder, CEO– Technology service management – Marketing/advertising for P&G, Nabisco, Texaco and others– Caregiver and cancer survivor
Janice R. Gallick, co-founder, President– Internet marketing and product development at Prodigy, Hearst
New Media, and iVillage – Marketing/advertising for Coca Cola Company, Maybelline, Coke
Foods – Not-for-profit volunteer leadership experience
VP Communications for Chrohn’s and Colitis Foundation of America AYSO Soccer Commissioner (130 volunteers, 630 soccer players) Co-chair of Interactive Marketing Committee for Promotion
Marketing Association– Caregiver for cancer survivor
Eric SteeleDirector of Business Development
CareCircle International Inc. (July 2008) My Sacred Home Inc. (2007- 2008)
– Started own assistant living and Eldercare Services company (Wichita, KS)
Mail Marketing Plus Inc. (Wichita, KS)– 15 years experience in direct sales and database
marketing Personal & professional accomplishments
– Wrote and taught college coursework on Internet Marketing at Butler County Community College
– Distinguished Toastmaster Recognition; Toastmaster of the year 1999 (State of Kansas)
– Accomplished ultra marathon and marathon runner, father of 4 children (ages 6-22)
– Co-author of marathon running book
How CareCircle Programs Came to Be
CareCircle programs were created based on the personal experience of the founders.
In late 2001/early 2002 the family had a series of life challenges thrust upon them.
What they learned during that time regarding the “power of a community” inspired them to create CareCircle programs.
They learned that when people go through challenges, friends and family members are struggling too.
Friends helping Friends. That is the essence of CareCircle programs.
CareCircle makes it easy for good people to do great things!
CareCircle Programs: Awards & Press
Received The Conference Board and the Families and Work Institute 2006 “Moving into the Future Award” – as an Innovative Approach for Addressing Eldercare,
Flexibility and Work Life issues. Showcased in the July 2007 Employee Benefit News
article.– Click on this link to see the article: Employee Benefit News – Copies are available for providing to your clients
Received The Conference Board and the Families and Work Institute 2006 “Moving into the Future Award” – as an Innovative Approach for Addressing Eldercare,
Flexibility and Work Life issues. Showcased in the July 2007 Employee Benefit News
article.– Click on this link to see the article: Employee Benefit News – Copies are available for providing to your clients
What Situations are CareCircle Programs
Currently Helping People With?
Eldercare New Baby Adoption Bereavement Military service Illness or Accident Emergency support
(hurricanes, etc.)
How Do CareCircle Programs Help?
Help with communicating updates 24/7 to family, friends and co-workers using the easily customized web pages
Help with assessing needs and creating a customized non-medical “Care Plan” through the web-based step-by-step guidance
Help with sharing the responsibilities of caregiving (with other family members), and coordinating specific tasks– Such as organizing meal deliveries, rides to doctors, visitation
Help responding to offers of assistance: via the Website’s interactive Calendar and much more
Next, Let’s Look at a CareCircle Program’s Website
Eldercare CareCircle Program: – A family spread out across the country wanted to help
their Mom after a hospital stay The family used the CareCircle program’s
website:– to organize meal deliveries, secure rides to the doctor,
organize paid caregiving services, plan their own visits– to allow local neighbors and friends & family around the
country to participate in the care of the Mom by sending meals from local restaurants, leaving
messages of support, and even getting local service providers listed on the Website to do household tasks
Displays Care Plan sections
Where friends and family leave messages of support 24/7
Communicates a positive story of the situation and directs people to ways the family will accept help
Volunteer Care Team
Provides specific information on shopping list and delivery details
Type: Ride to doctor Task Title: Dr. SwanDate: 2/16/2006Start Time: 09:00 AM Assigned To First Name: Assigned To Last Name: Task Details: See Ride to doctor page for more information. Thank you.
Volunteer For Task
What CareCircle Provides to Users
Help planning & managing their CareCircle Program– Easy on-page instructions, a library of helpful
information, email support and phone support Privacy for their personal Website
– Visitors must be invited (must have been given the name of the program)
– Password protection is available– SSL encryption for all data entry– Web search engines cannot locate CareCircle programs
Hosting of client’s CareCircle Websites
Are There Competitors to CareCircle Programs? How do They Differ?
There are a few hospital offered programs: – Care Pages and Caring Bridge that offer free Web pages – Both services provides a fraction of what CareCircle programs
offer (an update section, guest book and a few photos) They are paid for by the hospital and suggest users
contribute to the hospital or have advertising on their pages.
Our clients choose CareCircle programs because of the value they provide as a robust volunteer management service that:– provide step-by-step guidance on assessing non-medical
needs, designing a care plan and communicating needs– can integrate paid caregiver services, recruit family and
friends as volunteers, and manage the delivery of appropriate practical and emotional support
What is an Affiliate Partnership?
It is a revenue sharing partnership that allows CareCircle to share revenue on the purchase of a CareCircle Program with the Affiliate partner.– You will receive 40% of the revenue received on all programs
sold– Best of all, after sales of 100 programs you automatically
become a “Gold Affiliate” and now earn a 50% commission on all programs sold.
There are 3 ways for the Affiliate partner to offer CareCircle programs to their clients.
New CareCircle Affiliate Partner Opportunity
Can begin generating additional revenue today and – it’s available to all CCSC members
Contributes to the Member organization’s reputation as a superior Eldercare Services provider– Can be offered as a value-add service – Is a key differentiator in today’s competitive
marketplace Provides a service that is affordable for all clients Is a turn-key program (easy to execute) Creates a word of mouth awareness generating
vehicle
Can Begin Generating Additional Revenue:
Three Ways to Offer
1. Member absorbs initial cost on behalf of client as a value-added benefit for client (Member pays $89.99 for one year’s usage, Member gets reimbursed $36.00 from CareCircle for each program at the end of the month, out of pocket cost to Member is $53.99)
2. Member assists their clients sign up by walking them through the easy online sign-up (Client pays $89.99 for one year’s usage, Member gets $36.00 commission from CareCircle for each program at the end of the month)
3. Encourage client to sign up online directly via the links from the Member’s Website (Client pays $89.99 for one year’s usage, Member gets $36.00 commission from CareCircle for each program at the end of the month)
Member can login to monitor sales any time you like.
Contributes to Your Reputation as a Superior Eldercare Services Provider
We recommend you consider funding the CareCircle Program and providing it either as a value-add to premium clients
or Providing it as an introductory service to new
clients to encourage loyalty to your companyor
Sell the program to your client prospect and remain top of mind to your client prospect.
Provides a Valuable Service That is Easily Affordable to All Clients
You never have to turn a client away without offering a highly cost-effective way to help!
Every client can try a CareCircle Program for “almost free” ($4.99) for the first 30 days, although signing them up for six months is better.– Provides a stronger involvement from the start
The CareCircle service is available in two convenient time blocks depending on client’s need.– Six months ($69.99 client cost-- $28 commission to
Member)– Twelve months ($89.99 client cost-- $36 commission to
Member)
Is a Turn-key Program
A new program has to be easy to execute CareCircle makes it simple by either setting it up
or working with your Website managers to set it up.
CareCircle shows you how simple it is to provide the programs to your clients so you can begin using them as a value-add or generate commissions quickly.
CareCircle provides the training to allow you to communicate the benefits to your clients and marketing materials to provide to your clients.
What Does CareCircle Provide to Affiliate Partners?
Easy set-up linking from your Website: – CareCircle creates marketing links from your
company’s Website or works with your Website management team.
– Online marketing pages that will be linked to directly from your Website
provides an easy way for you or your clients to sign up for a CareCircle Program.
Your clients can learn about CareCircle programs online or directly from you:– Your clients can sign up for their “almost free” 30 day
trial– CareCircle will show you how you can sign up your
clients One page color marketing sheet that can be printed and
provided to families
Affiliate Partner Marketing Pages
Affiliate Partner Marketing Pages
How do I become a CareCircle Affiliate Partner?
Contact Eric Steele:- Phone: (800) 755-8012 or - email: Eric@CareCircle.com
Eric will answer any questions you have and work directly with your Website management team to get you started today.
You are now ready to begin offering CareCircle programs to your clients!
Thank You…We look forward to working with
you!
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