can't get there from here: achieving organization 2.0

Can’t Get There From Here

Achieving Organization 2.0Meredith Farkas

Norwich University

So what is library 2.0?

Web 1.0: Democratized Access to Information

Web 2.0: Democratized Participation

Revolutionary or evolutionary?

http://www.davidleeking.com/2007/08/24/library-20-ripples-another-go-at-the-graph/

What is different now?

Technology has enabled us to do so much more

but we’re no longer the only game in town.

Library 2.0 is a state of mind

•Working to meet changing user needs

•Trusting our users (radical trust)

•Getting rid of the culture of perfect

•Aware of emerging technologies and opportunities

•Looking outside of the library world for applications, opportunities, inspiration

We really need to do these Web 2.0 things all the

other libraries are doing

I think our library really needs a blog to be relevant to our patrons. Don’t

worry, I’ll handle everything.

This will be the bestlibrary blog ever!

So what’s the problem?

Why does it fail?• Use of social software is not seen as furthering

the library’s mission

• Social software is treated as someone’s “pet project.”

• Social software is not planned for strategically like other technologies

• Once the newness wears off, people are less motivated to contribute

• Staff are not given time to work on social software

Building Organization 2.0

Know your users

Develop a Learning Culture

Question Everything

Integrate 2.0 philosophy and tech into library planning

Use technology to solve problems

Improve communication with our users

Highlight our Collections

Make our services more visible

Improve internal knowledge sharing

Develop a Risk-Tolerant Culture

Beware the Culture of Perfect

Be Agile

Good Ideas can Come from Anyone and Anywhere

Give Staff Time for Creative Endeavors

Nurture Talent

Encourage Network-Building

Create Partnerships

Be transparent with staff

Be transparent with patrons

Involve Staff from All Levels in Planning

I can haz your cooperation?

Understand Staff Needs and Limitations

Plan for the Continued use and Maintenance of Tech

Assess, Assess, Assess!

Time Must be Devoted to all This

Will you need to create new jobs or just shuffle?

Is your organization (as it is currently structured) able to make all this happen?

Thanks!

mgfarkas@gmail.comAIM: librarianmer

Links and presentation athttp://meredithfarkas.wetpaint.com

Photo Credits• Library 2.0 Meme Map http://flickr.com/photos/gbierens/178568449/ by Gerard Bierens

• Digitage Web 2.0 http://flickr.com/photos/oceanflynn/315385916/ by ocean.flynn

• Long Range Plan Discussion http://flickr.com/photos/maubrowncow/2763362494/ by Nebraska Library Commission

• TBLC Annual Meeting http://flickr.com/photos/sylvar/287940515/ by Sylvar

• Amazing PowerPoint Presentation http://flickr.com/photos/maubrowncow/2763362494/ by maubrowncow

• Dewey or don't we? http://flickr.com/photos/scampion/1500054745/ By scampion

• RISK #2 http://flickr.com/photos/tollaksen/967960/ by Bjornar

• Perfection http://flickr.com/photos/unloveable/2401166750/ by unloveable

• IMG_2016.JPG http://flickr.com/photos/stevenjude/848723658/ by stevenjude

• Wait: I’ll fix it. http://flickr.com/photos/stshores24/488419188/ by sshores24

• Farm Cat Group http://flickr.com/photos/weesmalldoll/432578986/ by weesmalldoll

• The Spongebob Square, Er, Roundpants Juggle http://flickr.com/photos/cayusa/2574029855/ by Cayusa

• Rapid Shuffle http://flickr.com/photos/latitudes/66424863/ by Johnny Blood

• sunny day http://flickr.com/photos/iamthebestartist/2226165685/ by jessamyn