build your total online presence using social media...build your total online presence using social...

Build Your Total Online

Presence Using Social Media

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Presence Using Social Media

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Build Your Total Online

Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

1 Internet Minute

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Presence Using Social Media

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4 Billion

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Presence Using Social Media

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KEYWORDS

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Presence Using Social Media

B2C & B2B

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

SOCIAL

MEDIA

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

5 step plan

1. Have Goals

2. Have a Strategy & Tactics

3. Have great Content

4. Distribution (Tools & Apps)

5. Monitor & Adjust (Be Flexible

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Presence Using Social Media

Be Tactical Define your topics

Choose your social platforms

Break them down into weekly articles

Content is the fuel in Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

Pitch Your Campaign to Journalists

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Presence Using Social Media

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Presence Using Social Media

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Build Your Total Online

Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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X

Build Your Total Online

Presence Using Social Media

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Build Your Total Online

Presence Using Social Media

1%

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Presence Using Social Media

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Presence Using Social Media

Pay

to Play

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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INSIGHTS

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Twitter.com

Usernames should be less than 15 characters

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Presence Using Social Media

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Presence Using Social Media

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New Twitter Video Streaming

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Presence Using Social Media

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GIF

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Presence Using Social Media

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Build Your Total Online

Presence Using Social Media

Select a Campaign Hashtag

Make it Unique

#chamber

#memphis

#business

#smallbusiness

#localbusiness

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Presence Using Social Media

TIPS

Post 5+ times a day

Use # hashtags 1-2 per post

Create List’s to follow people

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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Build Your Total Online

Presence Using Social Media

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Build Your Total Online

Presence Using Social Media

TIPS

Fill out your Google+ Account

Fill out your Google+ Local Info

Post #hashtags when you post

Use links in your about section back to

website

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

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PULSE

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Presence Using Social Media

TIPS

Have a good profile photo

Use keywords

Fill out skills

Use LinkedIn Publisher

Complete info about company

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Presence Using Social Media

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Presence Using Social Media

MORE LEADS

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Presence Using Social Media

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Presence Using Social Media

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Presence Using Social Media

The Sharing Economy

UBER

AirBnB

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Presence Using Social Media

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Get a G.R.A.S.P.

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Presence Using Social Media

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Goals- What are you trying to do?

Reach- Who do you want to target?

ABC’s/Aesthetics - What is the look and feel

of overall experience?

Socialality- What are you going to talk

about?

Promotion- How will people find you?

Build Your Total Online

Presence Using Social Media

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Presence Using Social Media

Q & A

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Presence Using Social Media

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