brandz top 50 most valuable indonesian brands 2015€¦ · brandz™ top 50 most valuable...

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SECTION 03

BRANDZ™ TOP 50 MOST VALUABLE INDONESIAN BRANDS 2015

74 BrandZ™ Top 50 Most Valuable Indonesian Brands 2015

BrandBrand Value

(US$ Mil.)

Brand Contribution

19,918 4

Banks

28,285 4

Banks

36,373 4

Telecom Providers

46,153 3

Banks

55,882 4

Tobacco

62,145 4

Retail

72,042 3

Banks

81,939 4

Tobacco

91,767 5

Tobacco

101,669 3

Tobacco

111,640 3

Tobacco

121,625 4

Tobacco

131,488 4

Personal Care

BrandBrand Value

(US$ Mil.)

Brand Contribution

141,039 5

Food and Dairy

151,032 3

Telecom Providers

161,012 3

Telecom Providers

17949 5

Home Care

18659 5

Personal Care

19659 4

Soft Drinks

20484 4

Real Estate

21483 2

Real Estate

22477 3

Real Estate

23461 2

Retail

24455 4

Real Estate

25402 5

Soft Drinks

26398 1

Retail

BrandZ™ Top 50 Most Valuable Indonesian Brands 2015

Gudang Garam

Dji Sam Soe

75

Indonesia Top 50 THE RANKING

BrandBrand Value

(US$ Mil.)

Brand Contribution

27354 5

Airlines

28350 3

Real Estate

29331 1

Real Estate

30323 2

Retail

31285 3

Personal Care

32279 4

Personal Care

33275 3

Personal Care

34272 2

Tobacco

35267 4

Real Estate

36251 2

Real Estate

37249 3

Entertainment

38216 2

Personal Care

BrandBrand Value

(US$ Mil.)

Brand Contribution

39192 1

Banks

40158 4

Food and Dairy

41157 1

Banks

42154 3

Food and Dairy

43144 1

Banks

44142 2

Personal Care

45141 2

Banks

46132 1

Banks

47127 1

Banks

48117 1

Banks

49113 1

Banks

50110 5

Food and Dairy

Source: BrandZ™ / Millward Brown Brand contribution measures the influence of brand alone on earnings, on a 1-to-5 scale, 5 being highest.

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