bdx music slides - ross barber

Musician Websites: An Introduction

Why does a musician need a website? What should be on a musician’s website? What questions should you ask before you build

your website?

Why should musicians have a website?

The design can be completely custom and reflect what you do visually

Why should musicians have a website?

By registering your domain name, you’re protecting your brand

Why should musicians have a website?

You don’t own your social profiles – but you own your website

Why should musicians have a website?

It looks more professional and shows commitment

Why should musicians have a website?

Keeps everything related to your music in one place and easy to find

What should be on a musician’s website?

A design that accurately represents you

What should be on a musician’s website?

A way to collect email addresses from potential fans

What should be on a musician’s website?

Links to purchase and stream your music

What should be on a musician’s website?

Links to your social platforms so people can follow you

What should be on a musician’s website?

A way for people to hear your music

What should be on a musician’s website?

Exclusive content (keep people coming back!)

What should be on a musician’s website?

Contact information: don’t miss opportunities by making it hard for people to contact you!

What should be on a musician’s website?

Press resources: downloadable bios, photos etc

What should be on a musician’s website?

A great bio that gives new fans a reason to invest their time and money in you

What should be on a musician’s website?

News updates and/or blog to show you’re active, and to give an insight into what you are working on

Before building your website, ask...

What is the main purpose of your website? Selling music? Booking more shows? Make sure your website makes it easy for people get what you want them to get from it.

What can you make exclusive on your website that visitors won’t get anywhere else?

What can you offer to people to incentivise them to give you an email address? Free track? Exclusive video link?

Connect with me!

Website: electrickiwi.co.uk Podcast: bridge-the-atlantic.com Twitter: @ElectricKiwi Facebook: Electric Kiwi Instagram: @ElectricKiwi