alignment & vector art

Alignment & Vector Art9/12/13

Thursday, September 12, 13

Thursday, September 12, 13

SOFTER SENSE OF LINE STRONGER SENSE OF LINE

Thursday, September 12, 13

Typographic Alignment

Thursday, September 12, 13

Thursday, September 12, 13

Justified

Makes a clean, even shape on page

Best when you have a lot of text

Used often in magazines, newspapers, and other publications (not web)

Thursday, September 12, 13

Thursday, September 12, 13

CenteredFormal & classical

Organic shape on page

Thursday, September 12, 13

Thursday, September 12, 13

Thursday, September 12, 13

Flush left (ragged right)Follows natural flow of language

Avoids spacing problems of justified text

Thursday, September 12, 13

Thursday, September 12, 13

Flush right (ragged left)

Departure from familiar reading progression

Makes for effective captions, sidebars, and marginal notes

Thursday, September 12, 13

Thursday, September 12, 13

Purpose of alignmentTo UNIFY & ORGANIZE the page

Thursday, September 12, 13

Good rule of thumb: Every type element on the page should be aligned with at least one other type element

Thursday, September 12, 13

Vector ArtOne of the two major types of 2D art

Images made up of many individual, scalable objects

Always high quality because it is resolution independent

Thursday, September 12, 13

When is it used?

Logos

Shapes

Maps

Illustrations

Icons/Symbols

Thursday, September 12, 13