abigail fisher resume
Post on 12-Jan-2017
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Abigail Fisher | abigail.claire.fisher@gmail.com | 262.227.9046 | 330 N Carroll St. Madison WI 53703
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SKILLS • Strategic Planning • Project Management • Simmons OneView • Sysomos • HTML & CSS
EDUCATION • University of Wisconsin-
Madison (Go Badgers) • School of Journalism and
Mass Communication • Major: Strategic Communications • Minor: Digital Studies • GPA: 3.8
FUN FACTS • I love Dolly Parton… a lot • Literature is my passion outside of
work. Haruki Murakami is currently my favorite author
• I put peanut sauce on just about everything
EXPERIENCE
Hiebing – Madison, WI Account Services Intern | June 2015 – Present § Assisted in the development of Culver’s 2016 Marketing Plan § Coordinated national TV, radio and digital campaigns § Facilitated creative execution for packaging redesigns
Planet Propaganda – Madison, WI Digital Strategy Intern | Jan. – June 2015 § Workshopped brand identity with Simply Organic Spices § Coordinated new business pitches § Executed national TV campaigns for Duluth Trading Company
Trek Bicycle Capstone – Madison, WI Account Planning Leadership Team | Jan. – May 2015 § Retooled national brand identity for Trek Women § Managed a team of 30 peers to produce a 2016 Marketing Plan § Refined user experience on the Trek website § Developed a platform design for the Trek Women blog
Wisconsin Book Festival – Madison, WI Wisconsin Book Festival Intern | Aug. – Dec. 2014 § Coordinated and hosted high profile literary events § Managed social media, public relations and community outreach § Planned fundraising events for the Madison Public Libraries
CUNA Mutual – Madison, WI TruStage Marketing Operations Intern | June – Aug. 2014 § Integrated cloud-based software program across departments § Researched competitor B2B marketing strategies § Assisted with departmental streamlining project
Startup Milwaukee, Startup Incubator – Milwaukee, WI Media and Public Relations Intern | June – Aug. 2013 § Implemented and executed PR strategy § Coordinated networking events for tech startups § Built brand awareness through local connections
Abigail Fisher
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