abigail fisher resume

Abigail Fisher | [email protected] | 262.227.9046 | 330 N Carroll St. Madison WI 53703 A SKILLS • Strategic Planning • Project Management • Simmons OneView • Sysomos • HTML & CSS EDUCATION • University of Wisconsin- Madison (Go Badgers) • School of Journalism and Mass Communication • Major: Strategic Communications • Minor: Digital Studies • GPA: 3.8 FUN FACTS • I love Dolly Parton… a lot • Literature is my passion outside of work. Haruki Murakami is currently my favorite author • I put peanut sauce on just about everything EXPERIENCE Hiebing – Madison, WI Account Services Intern | June 2015 – Present § Assisted in the development of Culver’s 2016 Marketing Plan § Coordinated national TV, radio and digital campaigns § Facilitated creative execution for packaging redesigns Planet Propaganda – Madison, WI Digital Strategy Intern | Jan. – June 2015 § Workshopped brand identity with Simply Organic Spices § Coordinated new business pitches § Executed national TV campaigns for Duluth Trading Company Trek Bicycle Capstone – Madison, WI Account Planning Leadership Team | Jan. – May 2015 § Retooled national brand identity for Trek Women § Managed a team of 30 peers to produce a 2016 Marketing Plan § Refined user experience on the Trek website § Developed a platform design for the Trek Women blog Wisconsin Book Festival – Madison, WI Wisconsin Book Festival Intern | Aug. – Dec. 2014 § Coordinated and hosted high profile literary events § Managed social media, public relations and community outreach § Planned fundraising events for the Madison Public Libraries CUNA Mutual – Madison, WI TruStage Marketing Operations Intern | June – Aug. 2014 § Integrated cloud-based software program across departments § Researched competitor B2B marketing strategies § Assisted with departmental streamlining project Startup Milwaukee, Startup Incubator – Milwaukee, WI Media and Public Relations Intern | June – Aug. 2013 § Implemented and executed PR strategy § Coordinated networking events for tech startups § Built brand awareness through local connections Abigail Fisher

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Abigail Fisher | [email protected] | 262.227.9046 | 330 N Carroll St. Madison WI 53703

SKILLS • Strategic Planning • Project Management • Simmons OneView • Sysomos • HTML & CSS

EDUCATION • University of Wisconsin-

Madison (Go Badgers) • School of Journalism and

Mass Communication • Major: Strategic Communications • Minor: Digital Studies • GPA: 3.8

FUN FACTS • I love Dolly Parton… a lot • Literature is my passion outside of

work. Haruki Murakami is currently my favorite author

• I put peanut sauce on just about everything

EXPERIENCE

Hiebing – Madison, WI Account Services Intern | June 2015 – Present § Assisted in the development of Culver’s 2016 Marketing Plan § Coordinated national TV, radio and digital campaigns § Facilitated creative execution for packaging redesigns

Planet Propaganda – Madison, WI Digital Strategy Intern | Jan. – June 2015 § Workshopped brand identity with Simply Organic Spices § Coordinated new business pitches § Executed national TV campaigns for Duluth Trading Company

Trek Bicycle Capstone – Madison, WI Account Planning Leadership Team | Jan. – May 2015 § Retooled national brand identity for Trek Women § Managed a team of 30 peers to produce a 2016 Marketing Plan § Refined user experience on the Trek website § Developed a platform design for the Trek Women blog

Wisconsin Book Festival – Madison, WI Wisconsin Book Festival Intern | Aug. – Dec. 2014 § Coordinated and hosted high profile literary events § Managed social media, public relations and community outreach § Planned fundraising events for the Madison Public Libraries

CUNA Mutual – Madison, WI TruStage Marketing Operations Intern | June – Aug. 2014 § Integrated cloud-based software program across departments § Researched competitor B2B marketing strategies § Assisted with departmental streamlining project

Startup Milwaukee, Startup Incubator – Milwaukee, WI Media and Public Relations Intern | June – Aug. 2013 § Implemented and executed PR strategy § Coordinated networking events for tech startups § Built brand awareness through local connections

Abigail Fisher

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