9 things isps want you to know

Post on 12-Jan-2017

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1

Things ISPs Want You to Know

2

Learn to read and understand positive signals.

3

Learn to read and understand negative signals.

4

Be aware ISPs put a huge weight on sender reputation.

5

The definition of ‘spam’ is a moving target.

6

Segment, especially marketing vs. transactional email.

7

Be sure to communicate any IP changes to your ISP.

8

As a sender, make it easy to unsubscribe.

9

Consider using encryption in your email.

10

Communicate with your ISP about your email programs

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