7 things that make every blog post more engaging
Post on 28-Jul-2015
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7 Things That Make EveryBlog Post More Engaging
Blogging Is A Science!• It’s not rocket science, but there
are things that you can do to make your blog more readable and engaging
• People rarely read your entire post (ouch!)
• You need to make a conscious effort to make your blog readable for scanners
Things That Make Every Blog Post More Engaging
1. Headers, Block Texts, Bullets, and Numbers
• Headers catch audience attention.
• Bullet points and numbers make it easier for the eye to travel through text.
• Block texts draw interest to information that you want readers to pay attention to.
2. Brevity
• Know when to stop talking!
• Quality > Length
• Only right lengthy posts if the topic calls for it
3. Images
• Images can explain the things you want to say faster
• However, they can also be distracting
• Use images when appropriate
4. Links
• Having links means you put in effort to research information that will make the post a better experience for your reader.
• Links can take readers away from your blog, so only use them when appropriate
5. Readable Fonts
• 14 is the new 12 and 16 is the new 14!
• Mobile devices make it more difficult to read tiny fonts so make it easier for your readers by adjusting your font
6. The Conclusion/Summary
• Your readers can easily skip through the entire post, scroll to the bottom and still get something from the post
7. Conversational Language
• Minimize the jargon
• Write simple sentences
• Use words that you would use in normal conversation
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