7 reasons why the appstores are doomed / welcome to the post-appstores era

Frédérick Tubiermontco-founder, adsy.me @adsy_me

#noappstores

adsy.me/html5

July 2008

500 apps

today

1m+ apps

June, 11 2007, SF

our motivation

April, 30 2014, SF

2004 2007

the rise

2007 2012

& fall...

2006

2011

7 reasonswhy appstores

are doomed

“Welcome to the post-appstores era”

in the early days

the internet experience on PCswas also very “native” / proprietary

early PC days

native mobile apps

1the download / access flow is just bad

12 3 4

1

“not availablein your country...”

2updates are just a pain

3discovery is terrible

30% transaction fees are a steal4

2.9% + $0.3 per transaction(1.4% / merchant account)5% + $0.05 digital goods

native doesn’t equal quality.5

logindownload (wait)opensee the craptrash it

6most native apps need the internet anyway

7why would you wrap your web app in a native shell?

picture: ideatoappster.com

one last thing...

and never forget...

“it’s tough to makepredictions, especiallyabout the future”

“Welcome to the post-appstores era”

frederick@adsy.me@adsy_me