6 ways to expand your negative keyword list in adwords

Post on 08-Feb-2017

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6 Ways To Expand Your Negative Keyword List

Negative Keywords Tool

What Are Negative Keywords?

Negative Keywords are those terms for which you don't want your ads to be shown on Google.

For instance if you run a ‘nursery’ and do not wish to show your ads for keyword such as ‘nursery rhyme’, you can add ‘rhyme’ as a negative keyword. How and when a query gets blocked depends on the keyword match type assigned to it.

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Why Are Negative Keywords Important

Brings more relevant audience to your website Increases the chance of bettering your ROI Reduces unwanted spend

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How to Expand Your Negative Keywords List?

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1. Search Terms ReportThis report can be easily accessed under the Keywords tab of your AdWords account.

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2. Google Keyword PlannerFind new keyword ideas, with the Keyword Planner which can be accessed under the tools tab in your AdWords account.

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3. Use Google Search For More Terms

Enter your keywords on Google Search Engine Platform and get ideas from there. 

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4. Automation ToolsKarooya’s Negative Keywords Tool simplifies the task of identifying keywords that are irrelevant for your business.

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5. Use a ThesaurusThesaurus can offer considerable keyword ideas that you could bank on.

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6. Free Online Keyword ToolThe online tools, some free and paid, generate keyword ideas basis a sample keyword entered.

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Visit www.karooya.com/blog to learn moreThank You for viewing!

Karooya’s Negative Keywords Tool makes it easy to save 10-20% of your AdWords spend in minutes

Learn more at www.karooya.com

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