5 key takeaways for brand marketers - mobile world congress 2016 - day 3

5 Key Takeaways For Brand Marketers Mobile World Congress 2016 – Day 3

Ad blockers are sparking much debate

Be very passionate about the user experience on mobile

Mobile storytelling is our opportunityTell a good story, make experiences participatory &

sharable

Imagery is the number one language in the world

Mobile brings ever more opportunities to capture & share

Creative thinking must be built across mediumsInclude tech, data, social and platform partners at the

outset

Social, mobile and digital have converged

This allows us to share content on a massive scale.

ThanksTune in tomorrow for Day 4’s recap

Marketing