5 key takeaways for brand marketers - mobile world congress 2016 - day 3
TRANSCRIPT
5 Key Takeaways For Brand Marketers Mobile World Congress 2016 – Day 3
Ad blockers are sparking much debate
Be very passionate about the user experience on mobile
Mobile storytelling is our opportunityTell a good story, make experiences participatory &
sharable
Imagery is the number one language in the world
Mobile brings ever more opportunities to capture & share
Creative thinking must be built across mediumsInclude tech, data, social and platform partners at the
outset
Social, mobile and digital have converged
This allows us to share content on a massive scale.
ThanksTune in tomorrow for Day 4’s recap