5 easy steps to a successful kitchen cfesa presenters: tina reese todd maxwell mafsi presenters:jeff...
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5 EASY STEPS TO A SUCCESSFUL KITCHEN
CFESA Presenters: Tina ReeseTodd Maxwell
MAFSI Presenters: Jeff HesselRay Ward
NAFEM Presenter: Tom Van Der Bosch
WWW.CFESA.COM
NEED EQUIPMENT SERVICE?
What is CFESA? The Commercial Food Equipment Service Association is the trade organization of professional service and parts distributors. With over 450 members representing all 50 states, Canada, Mexico and Puerto Rico, our members stock OEM parts – the best for any equipment. CFESA Certified Technicians will deliver a higher first time fix rate, thereby keeping downtime to a minimum. With nearly 3,000 CFESA Certified Technicians, there is a qualified technician in every area.
CFESA’S Vision Statement:
The Vision of the Commercial Food Equipment Service Association (CFESA) is to be a leader in the foodservice industry. The Association and its members will be recognized as professional, forward thinking and customer oriented.
CFESA’s Mission Statement:The Mission of CFESA is to anticipate trends and provide services and education to raise standards of performance, help its members meeting the challenges of the industry and ensure customer satisfaction.
Need Information on Equipment?
WWW.MAFSI.ORG
What is MAFSI? The Manufacturers’ Agents Association for the Foodservice Industry is a non-profit trade association of foodservice equipment, supply, tabletop and furniture manufacturers’ sales representatives. MAFSI thrives with more than 350 member companies in the U.S. and Canada representing 2,000 sales and marketing professionals, manufacturing executives and others. MAFSI members sell 90% of all the name brands in the industry buys and are a major force in the commercial foodservice equipment, supply, tabletop and furniture industry.
MAFSI’s Vision Statement:The Vision of MAFSI is to have all industry
partners recognize and understand the role and value of the independent representatives and for the representatives to be compensated accordingly.
MAFSI’s Mission Statement:The Mission of MAFSI is to promote the
professionalism and continued growth of the manufacturers’ representatives’ function worldwide.
OVERVIEW
The manufacture and distribution of foodservice equipment in the U.S. is an $8 billion industry.
There are an estimated 875,000 foodservice operations nationwide.
An estimated $475.8 billion will be spent in foodservice operations in 2005.
46% of all operator’s equipment budgets will stay the same for 2005, 36% will increase and 18% will decrease.
OVERVIEW
“Full Service” and “Fast Food” restaurants account for approximately two-thirds of all foodservice spending.
38% of all operator’s F&B budgets will stay the same for 2005, 55% will increase and 7% will decrease.
Toaster and Fryers will be the two primary cooking equipment purchases in 2005.
Steamers, Ovens and griddle/grills will follow toaster and fryers as primary cooking equipment purchases in 2005.
FOODSERVICE INDUSTRY PARTNERSWORKING FOR THE CUSTOMER
NAFEM – North American Association of Food Equipment Manufacturers (600 members)
MAFSI – Manufacturers’ Agents Association for the Food Service Industry (350 members)
FEDA – Foodservice Equipment Distributors Association (300 members)
FCSI – Foodservice Consultant’s Society International(800 members)
CFESA – Commercial Food Equipment Service Association (400 members)
Association Vision/Mission Statements
NAFEM’s Purpose Statement:Provide leadership to improve the global foodservice
experience.
NAFEM’s Mission statement: By 2006, we will transform our membership in thespirit of globalization, while preserving our values and
growing our brand.
Association Vision/Mission Statements
FEDA's Mission Statement:
The Foodservice Equipment Distributors Association (FEDA) is the nationally recognized association for foodservice equipment and supplies dealers. FEDA’ s mission is to promote and protect the best interests of the dealers and to provide representation, education and management tools specifically tailored to the needs of today’s dealer, enabling them to better serve the foodservice operator.
Association Vision/Mission Statements
FCSI’s Mission Statement:
To promote professionalism infoodservice and hospitality consultingwhile returning maximum benefits toall members.
Additional Industry Links
Buying Groups – A group of dealer companies who have formed to consolidate their purchasing influence with manufacturers.
Broadline Distributors – (e.g. SYSCO and U.S. Foodservice) Companies that manufacture and distribute consumable goods and/or supplies used by operators.
FROM PURCHASE TO INSTALLATION
Equipment Manufacturer
Dealers
Buying Groups
WholesaleDistributors
Man
ufa
cture
rs R
ep
rese
nta
tives
OPERATORS
SERVICE COMPANIES
Consultants
GLOSSARY OF TERMS
Installation-Placing equipment in the location designated on plans. This includes leveling and connection of all necessary utilities services (gas, electricity, steam, water, etc.). Commonly called “hook-up.”
Start-Up-Verification and testing of proper equipment installation and related building support systems.
GLOSSARY OF TERMS
Demonstration is end user training on proper use and care for the equipment. This also involves maintenance procedures for long, trouble-free lifetime of equipment.
Performance Check occurs after equipment has been in use for a trial period. This involves verification that equipment is performing according to the manufacturer’s standards and specifications as designed.
Service Glossary of Standard Terminology
Response Time is calculated as the number of regular working hours the service company takes between the time the call was placed at the service agency and the time when the technician arrived at the location for service. For statistical purposes, it should exclude emergency or scheduled service calls.
Clear Communication is an ETA, status of repair, next step to follow, define if warranty or non- warranty, labor rate, overtime, estimate if requested along with recommendation by/to any appropriate party.
First Call Fix is defined as the reported complaint is completely repaired on the first trip. No return trip is necessary.
OEM Parts are parts sold directly or indirectly by the Original Manufacturer of the piece of equipment.
Chain of Events
1. Operator contacts a consultant to develop a project in detail.
2. Architects/Engineers develop a design.3. Consultant works with Manufacturers’
Rep to select the best equipment. 4. Dealer works with equipment and
installation needs, contacts the manufacturer and generates a bid.
Chain of Events
5. Consultant and Operator evaluate the bid.
6. Consultant negotiates alterations to the bid with the Dealer.
7. A contract is awarded.8. Installation begins by the Dealer or
Subcontractor.9. Consultant determines if everything has
been installed according to contract.
Chain of Events
10. Dealer assures Operator has complete set of manuals along with warranty information.
11. Manufacturers’ Rep conducts demonstration.
12. An Inspection is conducted by the Authorized Service Company.
13. If or when problems occur, Operator contacts Authorized Service Company using owner’s manual and phone numbers. (www.cfesa.com)
WHO DOES WHAT?
OPERATOR Establish requirements Clearly document concept and
requirements Listen to the advice of the professional
team and make adjustments when advised
Be prepared to ask questions and communicate
Learn to read blueprints and understand specifications
WHO DOES WHAT?
OPERATOR (Cont.) Encourage cooperation among all
participants Ensure my employees understand
operation and maintenance procedures Know how and when to contact the
Authorized Service Company (www.cfesa.com)
Always request OEM parts Demand satisfaction
WHO DOES WHAT?
CONSULTANT
Works with the Operator to develop the project in detail
Ensure specs and contract requirements are met from start to completion
Solicit and advise Operator on bids, contracts and construction schedules
WHO DOES WHAT?
CONSULTANT (Cont.)
Assemble statistical and financial information
Work closely with Architects and Engineers
Negotiate with Dealers and Contractors Identify potential problems Serve as management advisory
throughout the entire process
WHO DOES WHAT?
DEALER
Verify all utility requirements before placing equipment order
Order equipment according to specs Advise Operator of warranty terms May provide start-up and demonstration
WHO DOES WHAT?
DEALER (Cont.)
May install or sub-contract according to manufacturer’s instructions
Calibrate controls and minor adjustments Advise Manufacturer when warranty term
begins
WHO DOES WHAT?
MANUFACTURERS’ REP
Provides current information on equipment pricing and code requirements
Assist in writing quotes and making proposals
Maintain close contact with the Operator Provide Operation, Training and
maintenance education
WHO DOES WHAT?
MANUFACTURER
Provide up-to-date product information and specs to Rep
Ship equipment in a timely manner and according to contract
Provide warranty information, instructions and manuals on equipment
Provide contact information for Authorized Service Company
WHO DOES WHAT?
MANUFACTURER (Cont.)
Communicate to Operator proper operation and maintenance procedures
Ensures proper installation, demonstration and inspection
WHO DOES WHAT?
SERVICE COMPANY
Main contact upon project completion May provide installation services Provides timely service response by trained
and qualified technicians Maintains an adequate supply of inventory
replacement parts
WHO DOES WHAT?
SERVICE COMPANY (Cont.)
May provide training on proper use and maintenance of equipment
May provide preventative maintenance programs
May provide installation of equipment
ADDITIONAL INFORMATION
For a complete list of Service Companies across the U.S. and Canada, visit www.cfesa.com
For a complete list of Manufacturers’ Representatives, visit www.mafsi.org
QUESTIONS & ANSWERS
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