45th-anniversary-flash-sale
Post on 13-Apr-2017
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Pop Up Sale Campaign
36 Hour Sale $45 rates over select
need dates
Integrated On-property Instagram
Contest
1 day of gift cards ranging from
$4.50 - 45,000 points for guests
Social Media Ad Blitz
$100 Facebook Ad Spend
$100 Twitter Ad Spend
in-house guests rated us
2 X higher than usual
over this time period
45TH ANNIVERSARY
TACTICS
56,000 + impressions
311 clicks
594 website visits
766 bookings made
1,035 room nights booked
$47,000 in revenue
RESULTSNPS SCORE
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