3 reasons marketing agencies get fired

Are You Confident in your Client Relationships?

“We think the work you’re doinglooks great, but it’s time to try a different option. …. You’re fired.”

Can it happen to you?

1.

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You’ve Come A Long Way Baby

At the rate the social and technological aspects of the marketing environment are changing, what was expected and what worked a year or two ago, won’t cut it in the near future .

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Lack of Trust

“Nothing is more damagingto any relationship than the

breakdown of trust.”What can you do?

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1.

When agencies can communicate results effectively to the client, it demonstrates they understand what is happening. When both

parties are on the same page… Trust Happens.

Problems Executing IntegratedMarketing Strategies

Only 16% of those polled say that agencies are “very good” at orchestrating integrated solutions, and 78% reported frustration their agencies approach to communications.

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2.

Perceived Lack of Value

Successful agencies are those that can clearly

demonstrate the value of their talent to their clients in

black and white on the bottom line.

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3.

What Needs to Change?

Trust, integration execution and

perception of value are all tied to effective communication.

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Are You Confident with your Client Relationships?

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Why do marketing agencies get fired?Is it an issue of talent or creative?Is it a problem of execution?Is it that clients are expecting too much for too little?Or something else?You make think you know the answer, but do you really? Download the eBook and make sure your clients don’t leave you for your competition.

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