3-2-1, hire! hiring with linkedin jobs: the candidate journey and beyond
Post on 16-Apr-2017
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The candidate journey andbeyond
Stephanie JacobsenCustomer Success Manager
467,000,000 + Members
2 New Members per second7200 New Members per hour100M+ Unique Visitors per month57% Mobile Traffic75% Passive Candidates25% Active Candidates
The talent landscape
Activetalent Opentalent Passivetalent
• ActivelylookingfortheirnextroleASAP
• ‘Explorers’opentolearningmoreaboutyourcompany
• Notlookingforanewrole,butcanbewarmedupforaconversationiftouchedthoughtfully
Touch points along a prospect’s journey
1. Receives InMail
2. Visits your profile
Visits your company page
4. Views a job opportunity
5. Opts in or out
Touch points along a prospect’s journey
1. Receives InMail
2. Visits your profile
3. Visits your company page
4. Views a job opportunity
5. Opts in or out
Touch points along a prospect’s journey
1. Receives InMail
2. Visits your profile
3. Visits your company page
4. Views a job opportunity
5. Opts in or out
Touch points along a prospect’s journey
1. Receives InMail
2. Visits your profile
3. Visits your company page
4. Views a job opportunity
5. Opts in or out
Touch points along a prospect’s journey
1. Receives InMail
2. Visits your profile
3. Visits your company page
4. Views a job opportunity
5. Opts in or out
Job seeking
The job search journey
Assess ApplyDiscover
Meet Jenny Jobseeker
Passive discovery on LinkedIn
Casual discovery with LinkedIn
Recommendations- Education- Experience- Skills- Preferences- Network- Activity
People who can connect you to opportunity
Job Home: discovering jobs
Search discovery
Edge and Fit
• Network connections
• Hiring from your company
• Educational Alumni
© 2016 LinkedIn Corporation. All Rights Reserved. |
Whether someone is an active or passive candidate, they want to know about your open jobs. We saw tremendous growth in job activity in the past year
of professionals say they are interested in hearing about new job
opportunities2
1 LinkedIn, Global Talent Trends, 20162 LinkedIn, US & Canada Talent Trends, 2016
3 Job Slots Data on the LinkedIn Network
Increase in job applicants in Q4 2015 and Q1 2016 compared to the same time
period previous year3
68%89%
© 2016 LinkedIn Corporation. All Rights Reserved. |
Based on research 66% of job switchers knew about the company before they heard about the job opportunity1
1 LinkedIn, Global Talent Trends, 20162 LinkedIn, US & Canada Talent Trends, 2016
38%
of professionals say “not knowing what it’s like to work at the company”
76%
68%
63%
Culture & Values
Perks & Benefits
Office Locations
What candidates want to know about2 Biggest Roadblock when Changing Jobs2
Assessing a job
A typical job posting
Your “In”
Your Fit
Your Edge
A candidate’s fit
Reach out your connections
Meet the team
Humanizing the jobs experience
Apply with LinkedIn: ease andconvenience
What does this mean for you?
From postings to possibilities
Bringing your LinkedIn jobs to life with your people & culture
Connecting the right seekers with the right opportunities
An even more engaging jobs experience on LinkedIn
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