2015 trends of logo designing and branding
Post on 12-Aug-2015
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A Trendy Creative Logo
• plays a crucial role in displaying the perspective of a business.
• Innovative techniques are emerging in the realm of art and design to help businesses craft visually appealing logos to reinforce their brands’ presence.
Low Polygon Logo Design
• Widely used in wallpapers and backgrounds
• This technique has come from 3D software such as Maya, C4D & 3D studio Max.
• It is one of the most popular forms to create logos as well as icons.
Designing Logo with Negative Space
• A logo design can look stunning with some simple meaningful elements.
• Over embellishment with intricate elements make it look rather complex.
• Inclusion of negative space makes a logo design simple and spectacular.
Overlapping Technique in Logo Design
This new technique has been introduced recently where two design elements overlap each other with shading to develop a shadowed logo design.
Use of Bold & Thin Line
• Pen tool is used to design logos with bold and thin lines.
• This trend is also dominating in the icon design market.
• Lately, Apple has utilized this trend on its latest iOS.
3D Metal in Logo Design
This innovative technique offers a metallic look to the logos similar to the emblems used in the car logos
Usage of Hand lettering & Calligraphy in Logo Design Logo
• Designers use this state-of-the-art technique to design logos for hotel, restaurants and cafeteria.
• It offers the logos a professional & sophisticated look!
Lino cut & Wood Cut Style in Logo Design
This technique offers a diverse and unconventional look to the logo designs.
Gradient Mesh & Linear Gradients in Web Based Logos
• This type of logos are designed using colorful gradients and mesh tool.
• The technique is primarily used for the web based companies and applications.
Vintage Flourish in Logo Designs
• These kinds of logo designs have gained good popularity among photographers, wedding companies and interior companies.
• It enhances the decorative look of the logo.
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