2015 hello yellow recap
Post on 15-Jan-2017
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Drive trial and awareness of Red Bull Yellow Edition with bar staff and industry tastemakers around key BU moments – Mardi Gras, SXSW, and Miami Music Week
MONDAY, FEBRUARY 23@redbull504
MANNIE FRESH
625 INDUSTRY TASTEMAKERS
2352 CANS CONSUMED – 3.7 CPC
MONDAY, MARCH 2@redbullatx
ANAMANAGUCHI
480 INDUSTRY TASTEMAKERS
1512 CANS CONSUMED – 3.15 CPC
MONDAY, MARCH 9@redbullmiami
DJ IRIE
DJ
JAZZY J
EFF
916 INDUSTRY TASTEMAKERS
216 0 CANS CONSUMED – 2.4 CPC
1500 2021
100 1502.91.0
ACCOUNTS REPRESENTED ACCOUNTS REPRESENTED
PLUS
GO
ALS
AC
TUA
LSINDUSTRY
STAFF AND
NIGHTLIFE
TASTEMAKERS
INDUSTRY
STAFF AND
NIGHTLIFE
TASTEMAKERS
PER CAP PER CAP
720
@REDBULL504@REDBULLATX@REDBULLMIAMI
TOTALMENTIONSOF #HELLOYELLOW
TOTAL ENGAGEMENTS
TOTALNEW FOLLOWERS
1761 46077
DIGITAL
HIGHLIGHTS
THANK YOU
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