2015 campaign coordinator and key worker training

2015 Campaign Coordinator and Key Worker Training

Overview

• Introduction Introduction

• Why give? Why give?

• Campaign TipsCampaign Tips

• Questions and Questions and Comments? Comments?

The mission of the CFC is to support and to promote philanthropy through a voluntary program that is employee-focused, cost-efficient and effective in providing all Federal employees the opportunity to improve the quality of life for all.

CFC of Greater Southern California

0 Covers Ventura, Santa Barbara, San Luis Obispo, Los

Angeles, Orange, Riverside, San Bernardino and parts of Kern County

0 90, 000 Federal employees were solicited in 2014.

0 15.0% pledged over $3.8 million toward a wide variety of essential community services in local, national, and international charities in 2014.

0 With the CFC, charities receive one check each month that represents the combined gift of many donors, instead of multiple, individual checks.

0 Allows employees to give larger gift over time by making small monthly payments0 Average contribution to a charity is $35.00,

the annual CFC contribution is $285.00.

Benefits of CFC

13¢

Donating Guide What can $50 mean to those in need?

Your Annual Income

Annual Gift

Military 12 pay periods

Civilian 26 Pay Periods

Up to $15, 000

$52.00 $4.34 $2.00

20,000 130.00 10.84 5.00

25,000 260.00 21.67 10.00

30,000 520.00 43.34 20.00

35,000 780.00 65.00 30.00

40,000 1040.00 86.67 40.00

45,000 1300.00 108.34 50.00

50,000 1560.00 130.00 60.00

55,000 1820.00 151.67 70.00

60,000 2080.00 173.34 80.00

0 A hot meal for 25 homeless individuals

0 2 hours of math or reading tutoring for a child

0 10 native trees for a restoration project

0 3 weeks of food and shelter for an abandoned animal

0 Sports lessons for a disabled child

Just think about what could be accomplished with $260, $500, or $1,

500!

Impact of Donations—Testimonies

Steps for a Successful Campaign

0 Meet with last year’s Campaign Coordinator to review the results.

0 Set a goal for your office and create a plan as needed. 100% solicitation is recommended.

Step #1: Review Last Year’s Results and Set Goals

**

0 Recruit one key worker for every 20-30 employees0 Outline responsibilities emphasizing the benefits of

payroll deduction0 Ask key workers to make a pledge at the training

meeting. Allow them to take ownership of the success of the campaign

0 Take key workers on tours of benefiting charities

Step #2: Recruit and Train Key Workers

Step #3: Be an Effective Keyworker

0 Reach out to EVERYONE! 0 Talk about the CFC in person—explain how easy it is to

give. 0 Understand online and paper pledge options—encourage

payroll deduction0 Make giving personal—discuss how important it is for us to

support our community and give through the CFC 0 Maintain campaign integrity0 Keep the campaign visible0 Give thanks*if the donor says “no”, simply thank them and remind them that you are

available to assist should they change their mind.

0 Successful campaigns motivate through awareness and understanding.

0 Promote with a kick-off, posters, email, fliers, memo’s and more. Be creative!

0 To arrange for a speaker, agency fair or organization tour, contact your CFC Representative.

**

Step #4: Raise Awareness about the Campaign with Speakers, Films, and Tours

0 Pledge Forms: 0 Pink: back to the donor0 Yellow: CFC of Greater

Southern California0 White (payroll forms): Send

directly to your payroll office

0 Report results to your CFC representative periodically.

Step #5: Collect Pledge Forms and Report Your Results

0 No campaign is complete without a “Thank You” to all who are involved in your success!

0 Donor Recognition:0$240 and above: Coin0$1,000 and above: Coin & Eagle

Step #6: Thank All Your Keyworkers and Coordinators!

www. cfcofgreatersocal.org0Executive tool kit0Coordinator/keyworker resources0Goal & action plan0Steps to running a campaign0Searchable charity list/database0Pledging – payroll deduction, credit card0Recognition0Agency results0And much, much more

Our Website

Questions and Comments?

0 Please contact:

Gabriel Argumaniz213 808 6611 | gargumaniz@unitedwayla.org

0 Visit our website: www.cfcofgreatersocal.org0 Check out our Facebook page:

www.facebook.com/cfcofgreatersocal

For More Information

Thank you and we look forward to a successful

campaign!