10 reasons why your company should not be present on social media
Post on 28-Nov-2014
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A presentation created for the annual conference of the PR Society of Serbia, aimed at all companies trying to enter the social media scene without neccessary preparations. Here are the 10 reasons that will create a headache for any corporate communication professional acting in the social media sphere without adequate preparations and knowledge.
TRANSCRIPT
10 reasons why your company
should notbe present on social media
Vladimir CerićPRilika 2012 Conference
Novi Sad, Serbia, 30.11.2012.
your announcements are empty
your communication is a one-way street
YOUR COMMUNICATION
IS NOT ADAPTED FOR
NEW MEDIA
you don’t know your audience well enough
your EMPLOYEES are not
prepared
your management is not ready
your products
are simply bad
your customer support sucks
your team is not prepared
you are not ready
this is your challenge
get ready
the race is on
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