1 aial’s china ambition 2020; lets get ready! sponsored by © 2012

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AIAL’s CHINA AMBITION 2020; LETS GET READY!

Sponsored by © 2012

C-trip World Trip

11

660,000

13

66

Sponsored by © 2012

C-trip World Trip

11

660,000

13

reservations

RMB

seconds

66 days

© 2012 Sponsored by

GUANXI

© 2012 Sponsored by

GUANXI

relationshipssocial connections

NETWORK

© 2012 Sponsored by

GUANXI

© PATA

© 2012 Sponsored by

GUANXI

© PATA

© 2012 Sponsored by

Nǐ hǎo

Hello

© 2012 Sponsored by

Wǒ jiào…

I’m called…

Nǐ hǎo

Hello

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Speed of service

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Key Objective

To develop the New Zealand tourism industry

& community in readiness

for the inbound Chinese tourism market

© 2012 Sponsored by

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3 Regions to be developed asChina Ready

Auckland

Queenstown

Rotorua

© 2012 Sponsored by

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Understanding the Chinese consumer - generational, regional, socio-eco differences, travel trends

How to build relationships and win the business

Understanding your Chinese customer and meeting / exceeding their service expectations

China Market Intelligence

Chinese Culture & Business

Etiquette

Chinese Culture & Customer

Service

China Market Coaching & Consulting

One-on-one China market business coaching and consulting

AIAL’s CHINA AMBITION 2020; LETS GET READY!

© 2012 Sponsored by

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TravConsult WON THE GOLD AWARDfor Service Quality and Human Resource Development

at the Chinese Tourists Welcoming Awards 2008 in Beijing!

TravConsult was presented with the inaugural China Outbound Tourism Quality Label

in December 2008 at the World Travel Mart in London, for our knowledge of the special needs & expectations of Chinese tourists!

© 2012 Sponsored by

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AIAL’s CHINA AMBITION 2020; LETS GET READY!

Sponsored by © 2012