© telephone doctor, inc. | influencing the interaction

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© Telephone Doctor, Inc. | www.telephonedoctor.com

Influencing The Influencing The InteractionInteraction

© Telephone Doctor, Inc. | www.telephonedoctor.com

You will learn:You will learn:

To demonstrate understanding of how your mood, confidence, patience, explaining benefits, building relationships and giving full attention can allow every transaction to be better for your customer.

To demonstrate examples of how to effectively use the six techniques outlined in this program.

To understand and appreciate how you can influence your customer’s current and future business outcomes.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Take the Before-and-After Take the Before-and-After Skills InventorySkills Inventory

© Telephone Doctor, Inc. | www.telephonedoctor.com

View View PrograProgramm

© Telephone Doctor, Inc. | www.telephonedoctor.com

Ways YOU Personally Ways YOU Personally Affect a Customer’s Affect a Customer’s

SatisfactionSatisfaction

© Telephone Doctor, Inc. | www.telephonedoctor.com

What is the purpose of this program?

How can you influence the outcome of every customer interaction and how is this accomplished?

What are the key points to be discussed today?

To show how a business friendly attitude can positively influence each interaction with your customers.To illustrate six common practices that will help you effect and influence the interaction.

We want you to be aware of the fact that you can positively influence every transaction.Your mood, confidence and enthusiasm have a major positive effect on every customer.You can transfer a more positive experience to your customer by being proactive and developing a business friendly attitude.You influence the interaction through your mood, enthusiasm, confidence and attitude.You also can influence the interaction by taking time to translate benefits to your customer, showing patience and establishing a business friendly approach.

The importance of your mood, attitude and enthusiasm.The importance of your confidence.The importance of patience, tolerance and understanding.The importance of explaining benefits to the customer.The importance of establishing a business friendly relationship instead of a cold, anonymous interaction.The importance of giving your customer your full attention throughout the interaction.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Point #1:Point #1:How you influence the How you influence the interaction with your interaction with your

MOOD.MOOD.

© Telephone Doctor, Inc. | www.telephonedoctor.com

DiscussDiscuss

Why is your mood important to your customer?

Is it possible to have a great attitude and be in a bad mood?

How do proactive customer service providers transfer important, intangible traits to a customer?

Wouldn’t you rather work with happy customers?

How can you learn to consistently deliver excellent customer service?

© Telephone Doctor, Inc. | www.telephonedoctor.com

Telephone Doctor® Telephone Doctor® PrescriptionPrescription

Attitudes are normally permanent, while moods are usually temporary.

A good mood and great attitude are contagious.

Learn to be business friendly with every interaction.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Point #2:Point #2:How do you influence How do you influence

with your CONFIDENCE?with your CONFIDENCE?

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DiscussDiscussWhat does your customer expect you to be confident about?

What does confidence show your customer?

What does lack of confidence do?

What’s the best way to show your customer your confidence?

© Telephone Doctor, Inc. | www.telephonedoctor.com

Telephone Doctor® Telephone Doctor® PrescriptionPrescription

Your customer expects you to have confidence.

Job knowledge and enthusiasm can build confidence.

Exude confidence in your products, your company, your services and in yourself.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Point #3:Point #3:How you influence with How you influence with

your PATIENCE.your PATIENCE.

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DiscussDiscussWhat’s more important, patience or call times?

What are some other words for patience?

How did the customer interaction differ when Shawn shows some patience to her customer?

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Telephone Doctor® Telephone Doctor® PrescriptionPrescription

Treat all your customers fairly, regardless of age, handicap or origin.

Remember to use patience, tolerance, empathy, calmness and not rushing.

Remember to apply the Golden Rule.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Point #4:Point #4:How you influence by How you influence by showing BENEFITS.showing BENEFITS.

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DiscussDiscussWhat is the difference between features and benefits?

What happens if you only discuss features with your customer?

How can you relay benefits to your customer?

Do customers buy because of features or benefits?

© Telephone Doctor, Inc. | www.telephonedoctor.com

Telephone Doctor® Telephone Doctor® PrescriptionPrescription

Features are what the product will do. Benefits are what make the features valuable to the customer.

Use the phrase “What this means to you…” to clearly emphasize benefits.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Point #5:Point #5:How you influence by How you influence by

BUILDING A BUILDING A RELATIONSHIP.RELATIONSHIP.

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DiscussDiscussWhat can you provide that an automated voice cannot?

Why is establishing a relationship important?

Won’t this take time away from other customers?

What is another way to describe building a relationship with your customer?

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Telephone Doctor® Telephone Doctor® PrescriptionPrescription

A few words of friendly dialogue will start to build a relationship.

Sound “business friendly” instead of like an automated attendant.

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Point #6:Point #6:How you influence by How you influence by giving your customer giving your customer

YOUR COMPLETE YOUR COMPLETE ATTENTION.ATTENTION.

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DiscussDiscussWhat are some distractions in your workplace?

What happens when you don’t give your customer 100% of your attention?

How do you handle interruptions by co-workers?

© Telephone Doctor, Inc. | www.telephonedoctor.com

Telephone Doctor® Telephone Doctor® PrescriptionPrescription

Focus on what the customer needs – give your complete attention.

Cell phones, lunch orders, etc. can wait…customers won’t.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Take the Before-and-Take the Before-and-After Skills Inventory After Skills Inventory

Again.Again.

ANSWERS  

01. F

02. D

03. T

04. C

05. T

06. C

07. F

08. A

09. T

10. D

11. F

12. D

13. F

14. C

15. T

© Telephone Doctor, Inc. | www.telephonedoctor.com

A CALL TO ACTION!A CALL TO ACTION!

Memorize the following key points.

Practice!

© Telephone Doctor, Inc. | www.telephonedoctor.com

SUMMARY OF KEY POINTSSUMMARY OF KEY POINTSInfluence with your mood: Attitudes are normally permanent, while moods are usually temporary. Have a great attitude. Help your customers catch it.

Influence with confidence: Your customer expects you to have confidence. Confidence is job knowledge plus enthusiasm. Exude confidence in the product, your company, and the service and in yourself.

Influence with patience: Treat all your customers fairly, regardless of age, handicap or origin. Patience is also tolerance, empathy, calmness and not rushing.

Influence with benefits: Features are what the product will do. Benefits are what make the features valuable to the customer. Use the phrase “What this means to you…” to clearly emphasize benefits.

Influence with building a relationship: A few words of friendly dialogue will start to build a relationship. Sound business friendly instead of automated.

Influence with complete attention: Focus on what the customer needs – give your complete attention. Cell phones, lunch orders, etc. can wait…customers won’t.

© Telephone Doctor, Inc. | www.telephonedoctor.com

Influencing The Influencing The InteractionInteraction

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