american packaging summit 2020 - generis

AMERICAN PACKAGING SUMMIT 2020

APRIL 15-16, 2020

THE WESTIN CHICAGO LOMBARD • CHICAGO, IL

uspacksummit.com

+1-416-298-7005

[email protected]

TOMORROW’S CONNECTION TODAY

Driving business performance through process and technological innovation

PROGRAM

Agenda - American Packaging Summit 2020 • Page 1

DELEGATE REGISTRATION AND LIGHT BREAKFAST Exhibition Hall

CHAIR’S WELCOME AND OPENING REMARKS Room 1

JAMIE DUNN

VP, Packaging and Visual Communication

PLENARY Room 1 DESIGNING SUSTAINABLE PACKAGING WHILE MAINTAINING VISUAL AESTHETIC

• Minimizing packaging while maintaining product aesthetics, quality and brand excellence

• Eliminating or substituting packaging materials to maximize sustainability efforts

• Ensuring packaging maintains in-store visual merchandising standards

• New packaging and the child-friendly unboxing experience

• Case study: What are some new packaging design innovations from Mattel?

7:00 am – 8:00 am

8:00am – 8:10 am

8:45 am – 9:20 am

PROGRAM DAY ONE

DESIGN AND INNOVATION CHAIR

8:10 am – 8:45 am

* JOIN US FOR THE PRE-EVENT HAPPY HOUR ON APRIL 14, 2020 AT 6:00 PM – 7:00 PM

KEYNOTE Room 1 THE PAST AND FUTURE OF CONSUMER PACKAGING: CIRCULAR ECONOMY, E-COMMERCE AND ZERO WASTE

• Learning from changes in the past to make changes as society and technology demands them

• Examining the latest designs, strategies and technologies Taking-on the five-year journey to tackle 2025

• Commitments to eliminate packaging waste and reduce the carbon footprint

• Being fully invested in the circular economy: Why ‘make, use, dispose’ mentality is over

• Designing packaging for e-commerce: Frustration-free and optimized to withstand shipping

MATERIALS AND MACHINERY CHAIR SUSTAINABILITY CHAIR

MICHAEL OKOROAFOR, PH.D.

VP, Global Sustainability and Packaging Innovation

JANE CHASE

Executive Director LINDA CASEY

Editor-in-Chief


9:20 am – 9:55 am

10:00 am – 11:40 am

11:45 am – 12:20 pm

MATERIALS & MACHINERY Room 2

DELIVERING OPERATIONAL AND MANUFACTURING

STRATEGIES THAT IMPROVE PACKAGING SYSTEMS

• Discussing emerging trends are transforming

the beverage industry

• Ensuring technical superiority in cost and

productivity with packaging operations

• Implementing a cross-functional team to

maximize technical and engineering input

throughout operations

• Evaluating and implementing operational

changes based on trends, ROI and competitor

analysis

• Looking into new technologies to further

packaging quality and maintain brand standards

DESIGN & INNOVATION Room 1 CREATING GREATER CONSUMER ENGAGEMENT

THROUGH CONNECTED PACKAGING

• How smart packaging is driving consumer

engagement, data collection and other benefits

• Exploring market drivers of connected packaging

and use cases in consumer engagement

• Delivering value through contextually relevant

content via mobile interactions and online tie-ins

• Case study: Commercial applications of

connected packagings, such as QR codes that

link to YouTube content, etc.

• Continuously driving innovation throughout

SUSTAINABILITY Room 3 DRIVING RECYCLING AND WASTE MANAGEMENT

EFFORTS IN THE US

• Discussing how variances in recycling programs

and strategies throughout the US are part of the

problem

• Developing specific methodologies for tracking

and measuring waste management progressions

• How the use of properly established metrics

would further policy decisions

• Promoting transparency through cross-

jurisdictional collaboration and information

sharing

PRE-ARRANGED 1-2-1 BUSINESS MEETINGS AND REFRESHMENTS

JEFFREY LOTH

Global Packaging Manager

RON VANCE

Chief, Resource Conservation

Branch, Office of Land and

Emergency Management of US,

U.S. Environmental Protection

PLENARY Room 1 EXAMINING INDUSTRY INITIATIVES TO ELIMINATE SINGLE –USE PLASTICS

• How does the industry move to and design more circular and sustainable packaging solutions?

• Discussing Colgate-Palmolive's sustainability commitment past and future

• Understanding 2025 goals and what's needed to get there:

• Reducing plastic packaging

• Utilizing 25% recycled plastic packaging

• Making 100% of packaging recyclable

• Examining Colgate-Palmolive's involvement in TerraCycle’s Loop Initiative

ANN TRACY

VP, Safety, Sustainability and Supply Chain Strategies

MELISSA HANESWORTH

VP, Manufacturing,

North America


WORKSHOP Room 1 BUYING GREEN 2020 : UNDERSTANDING

CONSUMER VIEWPOINTS ON SUSTAINABILITY

• Do consumers care about sustainability?

• What aspects of sustainability matter the most?

• How do your customers view different packaging

substrates?

• Are consumers willing to pay more for

sustainable options?

• How do consumer viewpoints vary across

demographics, regions and over time?

• What actions can brands take to capitalize on

consumer attitudes and win in the market?

WORKSHOP Room 2 DIGITAL PRINT DELIVERS TRANSFORMATION OF

CORRUGATED CONSUMER ENGAGEMENT

• Why with the introduction of digital print

technologies into the packaging supply chain, a

transformation is taking place

• Demystifying digital printing

• Explaining how it is a catalyst for solving the

most complex dilemmas faced in the corrugated

WORKSHOP Room 3 DEVELOPING SUSTAINABLE AND MINDFUL

PACKAGING TO SATISFY CUSTOMER AND

CONSUMER NEEDS

• Examining the latest advances in container

technology, such as inserts and liners

• Looking ahead and planning for the next

generation of packaging

• Discussing plastic pail and flexible packaging

solutions CHRIS KNECHT

Director, National Accounts

Graphics

1:05 pm – 1:40 pm

SPEAKER TBA

12:25 pm – 1:00 pm

MATERIALS AND MACHINERY Room 2

WHAT ARE THE LATEST TRENDS IN SMART AND

DIGITAL PACKAGING TECHNOLOGIES?

• Examining the complex landscape of the

healthcare packaging industry

• How intelligent packaging solutions can further

support the health and safety of consumers

• Growing engagement and awareness amongst

regulators.

DESIGN AND INNOVATION Room 1

EMBRACING THE POWER OF PINK: REINVENTING A

GLOBAL BEAUTY BRAND

• The important role the heritage and values of

founder Mary Kay Ash play into iconic branding

and packaging

• How are new brand design standards influencing

the look and feel of packaging

• Exploring new consumer trends that are shifting

the design of products and packaging

• Discussing the important role of innovative

packaging in direct-to-consumer shipping

• Taking a look into the continued success of Mary

Kay brand and what we can expect in the future

SPEAKER TBA

PRISCILLA OBER

Director, Global Creative Brand

and Packaging

SUSTAINABILITY Room 3 OPTIMIZING PACKAGING STRATEGIES FOR A

CIRCULAR ECONOMY

• Tackling sustainable packaging initiatives

through a minimalist mindset

• The importance of focusing on future based

strategies as opposed to relying on traditional

practices

• How the growth of e-commerce has put new

stresses on the circular economy

• Utilizing packaging design and labeling as a

means of educating consumers about

sustainable initiatives

• Focusing on internal and external collaborations

across the supply chain to deliver top

SNEHA PATEL

Lead, Global E-Commerce

Packaging Innovation

SRIMAN BANERJEE

Head, Packaging Development


1:45 pm – 2:45 pm

DEVELOPING FORWARD-THINKING, INNOVATIVE

PACKAGING: RECYCLABLE, ZERO WASTE AND

CONVENIENT

LUNCH AND LEARN ROUNDTABLE DISCUSSIONS Exhibition Hall

Benefit from additional learning by joining a moderated roundtable discussion on pressing issues in the industry. Choose from:

Seating is limited, so please sign up early. Sessions start at 1:45 pm and run for one hour. More seating will be provided if you would prefer to discuss other topics.

THE DESIGN PYRAMID: BRINGING GREAT IDEAS TO

LIFE THROUGH THE POWER OF DESIGN

JOSEPH HOTCHKISS, PH.D.

Professor Emeritus and Former

Director, School of Packaging

DAVID DOMBROWSKI

Director, Industrial Design

WORKSHOP Room 1 BENEFITS OF DIGITAL PRINTING:

DISCUSSING SUSTAINABILITY AND DESIGN

FLEXIBILITY

• Utilizing sustainability goals and design to drive

innovation

• Discussing the benefits of digital printing on the

environment

• Differentiating your product through unique

trends while using digital printing

WORKSHOP Room 2 DIGITAL PRINT DELIVERS SUPPLY CHAIN AND E-

COMMERCE TRANSFORMATION

• Examining the latest in offset, gravure, silkscreen

and flexo printing

• Discussing the current trends in labeling and

shift toward flexible packaging

WORKSHOP Room 3 HOW SPECIFICATION DATA MANAGEMENT CAN

HELP YOU WITH YOUR SUSTAINABLE PACKAGING

INITIATIVES

• Manageable packaging and procurement

solutions for growing sustainable demands

• Utilizing Specright software allows businesses to

digitize important data such as materials used,

packaging details, and final product

specifications

• Overhaul your sustainability strategies by

utilizing metadata extending from material type,

supplier, weight and more

2:50 pm – 3:25 pm

KAREN ENGLISH

Market Development Manager

SPEAKER TBA


4:10 pm – 5:30 pm

PRE-ARRANGED 1-2-1 BUSINESS MEETINGS AND REFRESHMENTS Exhibition Hall

3:30 pm – 4:05 pm

MATERIALS AND MACHINERY Room 2

MANAGING GLOBAL PACKAGE DEVELOPMENT AND

NEW PRODUCT ENGINEERING TEAMS

• What is the key to driving leadership and

creativity in beauty packaging today?

• Staying on top of new technology discovery to

drive product development initiatives (i.e. - 3D

prototyping and industrial engineering)

• Working closely with supply chain and

manufacturing teams ensure smooth launches

• Delivering on the promise of operational

efficiency and innovation

• Continuously building on holistic consumer-

centric product development

SUSTAINABILITY Room 3

STRIVING TOWARDS BEING ZERO WASTE TO

LANDFILL FROM PRODUCTION SITES

• Examining technology and process investments

in manufacturing and packaging line to eliminate

waste from a global network

• How to achieve this milestone: What steps are

required?

• Ensuring all incoming materials are either:

• Converted into a finished product

• Recycled internally or externally

• Reused in alternative ways through

partnerships

• Eliminating or beneficially reusing waste

• Accelerating progress toward a long-term vision

DESIGN AND INNOVATION Room 1

UTILIZING HOLISTIC DESIGN TO BRING LARGER-

THAN-LIFE PACKAGING EXPERIENCES TO LIFE

• Where does packaging fit within design and

marketing initiatives?

• Examining the tie-ins of packaging in propelling

your visual voice for in-store merchandising,

social, digital, etc.

• Why design should be a key part of your brand

strategy

• Case studies on holistic packaging design at The

Hershey Company

TRACY MALKOWSKI

Director, Strategic Design LISA RICHTER-FLAIG

Executive Director, Global

Product Engineering and Pack-

aging Innovation

PLENARY Room 1

OVERCOMING PACKAGING PROCUREMENT CHALLENGES WITH THE RIGHT STRATEGIES AND BEST PROCUREMENT PRACTICES

• Best practices for sourcing, qualifying and building relationships with partners

• Lowering costs without lowering packaging or product quality

• Realizing how vital indirect procurement is to your overall business

• Purchasing the goods and services that enable day-to-day business activities

• Utilizing the latest technologies and tools to provide real-time data for better decision making

5:35 pm – 6:10 pm

AMANDA YOUNG

VP, Research & Development, U.S. Zone


NETWORKING DRINKS RECEPTION Exhibition Hall

7:00 pm – 8:00 pm

6:10 pm – 6:55 pm

PANEL DISCUSSION Room 1 WHERE IS THE PACKAGING WORLD HEADED IN THE NEXT 5 YEARS?

• Looking at where we came from and where we're headed in the packing landscape

• How what was important in the past is obsolete today

• Discussing examples of evolving packaging innovations throughout the years

• Examining the biggest trends affecting the industry right now:

• E-commerce

• Smart packaging

• Sustainability

• Addressing the skills gap to remain competitive and agile in today's market

• What can companies do to develop the next generation of talent?

• Establishing a packaging strategy that starts at talent and addresses customer needs, business performance, packaging innovation and technology infrastructure

CHAIR’S SUMMARY AND CLOSING REMARKS

6:55 pm – 7:00 pm

DESIGN AND INNOVATION CHAIR MATERIALS AND MACHINERY CHAIR SUSTAINABILITY CHAIR

JANE CHASE

Executive Director

AMELIA BLACK

Director, Packaging

RAYMOND REEHM

Director, Technology and Cost

Savings Initiatives

ROBERTO QUINTERO

Senior Manager, Exploratory and

Development Packaging, Beer

LINDA CASEY

Editor-in-Chief


CHAIR’S OPENING REMARKS

KEYNOTE Room 1 HOW IS CREATIVITY BECOMING THE MOST VALUED SKILL AMONG BUSINESS LEADERS, WHAT IS IT AND HOW CAN YOU FOSTER IT?

• Why creativity is becoming the most important skill set as identified by CEO’s and the World Economic Forum.

• Examining "The 4 Cs" essential to 21st-century skills: Communication, Collaboration, Critical thinking and Creativity

• Case study: Perspectives from business leaders from creative output vs. non-creative output companies

• Why trust is a major driver of creativity alongside humanity, openness and psychological safety.

• How bringing creativity into your organization will drive innovation ---- “no creativity, no innovation”.

• Case Study: The evolution of packaging within corporate design and special edition marketing.

8:10 am – 8:45 am

PROGRAM DAY TWO

NETWORKING BREAKFAST

WOMEN IN LEADERSHIP ROUNDTABLE

Enjoy breakfast refreshments and informal networking in the Exhibition Hall. We also invite our attendees to network at a Women in Leadership Roundtable with

discussion from inspirational leaders in manufacturing, quality and supply chain. Seating is limited, so please sign up early.

8:00 am – 8:10 am

7:00 am – 7:55 am

ANGELICA DEL PRIORE

Angelica Del Priore, SVP, Global

Creative, bareMinerals,

Shiseido

BREAKFAST BRIEFS Exhibition Hall DISTINGUISHING YOUR PRODUCTS AND PACKAGING FROM YOUR COMPETITION THROUGH INJECTION-MOLDED PRODUCTION, ASSEMBLIES AND PACKAGING

SOLUTIONS.

SPEAKDER TBA

JAMIE GALLAGHER

CEO

BARB STARR

Director, New Products and

Packaging

TRACY MALKOWSKI

Director, Strategic Design

CHASTITY MCLEO

Director, Packaging

ALINE CASAGRANDE

Global Director, Circular

Packaging

SPEAKDER TBA

Room 2

MATERIALS AND MACHINERY CHAIR

JANE CHASE

Executive Director

LINDA CASEY

Editor-in-Chief

Room 1


Room 3

SUSTAINABILITY CHAIR


8:45 am – 9:20 am

10:00 am – 11:20 am

PRE-ARRANGED 1-2-1 BUSINESS MEETINGS AND REFRESHMENTS

GUIDO SCHMITZ

Director, Global Front-End Packaging and Technology Innovation

PLENARY Room 1 INNOVATION, CREATIVITY AND REALITY IN CIRCULAR ECONOMY THINKING

• Discussing trends and drivers of innovation within the packaging industry

• Understanding pressures by consumers on big brands to adapt and change

• Building circular economy thinking into your product and packaging lifecycle

• Restructuring processes and systems to achieve sustainability targets

• Looking beyond the current take-make-waste extractive industrial model

PLENARY Room 1 MEETING ENVIRONMENTAL CHALLENGES WITH PACKAGING INNOVATION AND SUSTAINABLE MATERIALS

• What's new in packaging design, strategic sourcing and technology commercialization at Dell?

• Introducing the 2030 Social Impact Vision and how to innovate for impact

• Finding innovative ways of using the world’s refuse and pollutants to create circular systems

• Packaging printed with ink made from pollution captured from diesel generators

• Addressing the fastest growing domestic waste stream: Electronic waste

• What's next: Discussing the next wave of innovation in products and packaging

OLIVER CAMPBELL

Director, Worldwide Procurement and Packaging Engineering

9:20 am – 9:55 am

11:25 pm – 12:00 pm

WORKSHOP Room 2 EXPLORING SPECIALIZED EQUIPMENT AND FILMS

FOR PROPELLING PACKAGING INNOVATION

• Creating product differentiation and increased

visual impact on-the-shelf and online

• Examining applications of ultra high gloss, matte

and holographic finishes

• What does the cast and cure decorative coating

process look like?

• Utilizing cost-effective and environmentally-

friendly decorative printing processes

WORKSHOP Room 3 REVOLUTIONIZING SUSTAINABILITY THROUGH NEW

PRODUCTS AND INNOVATION

• How packaging innovation and sustainability

help drive growth

• Understanding the needs and habits of today’s

consumers

• Meeting the demands of circular packaging

WORKSHOP Room 1 PROVIDING INNOVATION OUTSIDE OF THE BOX

• Building unique packaging experiences through

innovation

• The importance of partnerships that provide

your business with a competitive advantage

through package innovation

• Utilizing advanced technologies to further

unique packaging designs and innovations

across all CPG platforms

• Looking into consumer insights and product

specifications to design quality packaging

SPEAKER TBA

SPEAKER TBA


ANIMESH BHATTACHARYA

Director, Global Product Portfolio, Innovation and Quality

PLENARY Room 1 CHANGING THE PARADIGM OF PACKAGING INNOVATION: A 360 DEGREE APPROACH

• The importance of investing in innovation research and development

• Focusing on de-risking innovation by putting an emphasis on pack ecosystem, design thinking and simulation

• Developing packaging with consumer-centricity: Omni-channel need

• Case study: Looking into new innovations from Mars' packaging portfolio

• Taking a look at the future of packaging: How sustainability is driving packaging innovation

12:05 pm – 12:40 pm

12::45 pm – 1:45 pm

SELECTING THE RIGHT CONTRACT PACKAGING

PARTNER FOR FOOD AND BEVERAGE AND

PERSONAL CARE INDUSTRIES

UTILIZING LABELING AND RFID SOLUTIONS TO

IDENTIFY AND TRACK PRODUCTS THROUGHOUT

THE SUPPLY CHAIN

DEVELOPING PACKAGING AND BRAND IDENTITY

THAT MATCH TODAY'S CONSUMER TRENDS AND

BUYING HABITS

LUNCH AND LEARN ROUNDTABLE DISCUSSIONS Exhibition Hall

Benefit from additional learning by joining a moderated roundtable discussion on pressing issues in the industry. Choose from:

STAYING AHEAD OF THE CURVE OF FLEXIBLE

PACKAGING INNOVATION

EXPLORING NEW END-OF-LINE PACKAGING AND

MACHINERY SOLUTIONS FOR EVERY NEED

SPEAKER TBA

EXPLORING THE LATEST BOTTLES, CLOSURES AND

INJECTION-MOULDED PARTS FOR PACKAGING

APPLICATIONS

SPEAKER TBA

SPEAKER TBA SPEAKER TBA AUGUST MEINERZ

Director, Engineering

SPEAKER TBA

DIVING INTO SOME MUST HAVE SOLUTIONS FOR

CREATING A UNIQUE CONCEPT FOR STANDOUT

DESIGNS

SPEAKER TBA

MEET THE CHALLENGE: WHAT IT TAKES TO MEET

YOUR PACKAGING CIRCULARITY COMMITMENTS

ALAN SCHROB

Market Group Leader,

Consumer and Industrial Films


1:50 pm – 2:25 pm

PLENARY Room 1 STAYING AT THE FRONT OF THE PACK AND INNOVATING WITH NEW BRAND CONCEPTS AND FORMATS

• Continuing to innovate packaging maintain pace, as well as contribute to universal wellness

• Introducing new trend-setting Greek yogurt formats, such as drinkable versions

• What packaging and design considerations went into new formats?

• Creating packaging that celebrates the beauty and natural goodness ingredients

• Case study on "One For All" campaign: Creating the most integrated and ambitious campaign to-date

MICHAEL CIANCIO

Creative Director, Design

2:25 pm – 3:10pm

PANEL DISCUSSION SETTING LONG-TERM SUSTAINABILITY GOALS AND HOW TO GET THERE

• Learning to embed sustainability as an aspect of your company mission

• How fostering a culture of sustainability will create opportunity and initiate recycling

• Discussing packaging's role in sustainable business growth and reducing environmental impact

CHAIR’S SUMMARY AND CLOSING REMARKS

Room 2

MATERIALS AND MACHINERY CHAIR

JANE CHASE

Executive Director

LINDA CASEY

Editor-in-Chief

Room 1


Room 3

SUSTAINABILITY CHAIR

3:10 pm – 3::20 pm

american packaging summit 2020 - generis

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