altarum institute policy roundtable cosponsored by the national wic association
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Altarum Institute Policy Roundtable Cosponsored by the National WIC Association. Can WIC Play a Role in Stemming the Childhood Obesity Epidemic?. Can WIC Play a Role in Stemming Childhood Obesity? Maxine Hayes, MD, MPH Washington State Health Officer. YES!. - PowerPoint PPT PresentationTRANSCRIPT
Altarum Institute Policy Roundtable
Cosponsored by the National WIC Association
Can WIC Play a Role in Stemming the Childhood Obesity Epidemic?
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Can WIC Play a Role in Stemming Childhood Obesity?
Maxine Hayes, MD, MPHWashington State Health Officer
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YES!
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Getting it right in the beginning is getting it right!
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▲Serves half of all infants in the country
▲Connects families to preventive health services
WIC has a long reach
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WIC saves health care dollars
▲Every $1 spent in WIC saves up to $3.50
▲WIC moms are 50% less likely to have a very low birth weight infant
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WIC’s Core Mission: Nutrition and Breastfeeding Support
▲WIC is unique – combining health services with access to healthy foods
▲No other program does this
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Not breastfeeding is a missed opportunity for
▲ Better health for children
▲ Better health for women
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More partners needed for breastfeeding promotion and support
▲ Hospitals
▲ Work sites
▲ Media and social marketing
▲ Professional support
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WIC’s new food rule and childhood obesity
▲Now WIC foods are even more nutrient-dense
▲Policies about WIC foods are even more supportive of breastfeeding
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WIC is a successful program
▲WIC is a key partner in childhood obesity prevention
▲Other partners are emerging
▲Help WIC do what it does best!