all your email campaigns belong to us- wes yee
DESCRIPTION
Wes Yee takes his email test generation experience and walks you thru a snappy presentation about all of the key points of exception email campaigns.TRANSCRIPT
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All your email testing programs are
belong to usWes Yee
March 30, 2013Marketing Camp san francisco
Tuesday, April 2, 13
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About mesenior Online
marketing manager at kony
twitter @wesyee
Tuesday, April 2, 13
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why?
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you have to make decisions
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what?
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Discos• Delivery
• Interval
• Subject
• Content
• Order
• SEnder
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Content
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sender
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SUbject
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Delivery
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interval
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Order
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how?
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Distilling the data
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WHen?
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EVery opportunity you have
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discussion
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Thank you!
•Excel: bit.ly/emailtestgenerator
•Twitter: @wesyee
•Linkedin: linkd.in/wesyee
•Slide deck url: insert it here
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