all about yearbooks: the weekend edition instructor: brian gervais layout & design the...

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All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & desig n the fundamentals

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Page 1: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Layout & design

the fundamentals

Page 2: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Layout fundamentals1. establish your column guides & horizontal

eyeline2. start with a strong dominant photo3. place remainder of grouped photos4. design a copy package with visual appeal

never lose sight of the

Page 3: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

STEP 1

establish your

column guides

and horizontal eyeline

Page 4: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

STEP 2

start with a strong

dominant photo.

Page 5: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

STEP 3

place remainder of photos,

working from the centre of

the spread

outward

Page 6: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

STEP 4

design your

headline -copy

presentation with type

that zings

Page 7: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

COLUMN LAYOUTLet’s build a 10 column layout

(with a vertical dominant photograph)

Page 8: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Column Layout

double-page spread

External Margins

Bottom External Margins

Gutter

Column

One Pica Internal Margin

Even Page Odd Page

10 Columns across the double-page spread

1 2 3 4 5 6 7 8 9 10

101

100

Page 9: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Folio Tabs and Eyeline

Eyeline

Folio Tab

Folio Tab

101

100

Page 10: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Vertical Dominant Photo

Vertical Dominant Photo

101

100

Page 11: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Copy Packageheadline, sub headline, copy block

Copy Package Rests on Eyeline

Copy Package

101

100

Page 12: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Other Photosdifferent sizes and shapes

One Pica

One Pica

Contrasting Shape

Bleed

101

100

Page 13: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Captionsplaced next to each photo

One Pica

One Pica

One Pica

101

100

Page 14: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Colu

mn Layou

twith

photos

101

100

Page 15: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Colum

n Layout

with photos

and color headline

101

100

Page 16: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Secondary Story Packagedelete photo and caption to add additional

coverage

Secondary Story Package

101

100

Page 17: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Secondary

Storywith photos

and color headlines

101

100

Page 18: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

COLUMN LAYOUTLet’s build a 10 column layout

(with a horizontal dominant photograph)

Page 19: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Folio Tabs and Eyeline

Eyeline

Folio Tab

101

100

Folio Tab

Page 20: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Horizontal Dominant Photo

Horizontal Dominant Photo

101

100

Page 21: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Copy Packageheadline, sub headline, copy block

Copy Package

Copy Package Rests on Eyeline

101

100

Page 22: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Add Other Photos

different sizes and shapes

Contrasting Shape

One Pica

One Pica

One Pica

Bleed

101

100

Page 23: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Colum

n Layou

twith

photos

101

100

Page 24: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Colum

n Layou

twith

photos

101

100

Page 25: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Colum

n Layou

twith

photos and color headline

101

100

Page 26: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

10 Colu

mn Layou

twith

photos and

color headline

101

100

Page 27: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

Things to REMEMBER•design double-page spreads together

•set your horizontal eyeline•set adequate external margins •use one pica internal margins•select number of columns•fill columns completely with photos or type•place type to the outside of the spread•group photos toward the center of the spread

Page 28: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

COLUMNS

the foundation of design

Page 29: All About Yearbooks: the weekend edition Instructor: Brian Gervais Layout & design the fundamentals

All About Yearbooks: the weekend edition

Instructor: Brian Gervais

THANK YOU