AirTwitter: Mashing Crowdsourced Event Identification

with Scientific Earth Observations

Erin RobinsonFall AGU, December 2010

Social Media and Air Quality

Social Listening

• Listening to the social media chatter about your brand, industry and competition.

• Create the search• Subscribe to alert

Air Twitter•Using the consolidated Air Quality(AQ) Social

Media stream, Air Twitter has two ‘listening’ goals: ▫ Identify AQ Events from the background AQ chatter

▫ Identify public concerns about AQ

Social Media Listening for Air Quality

Air Twitter Aggregator

RSS Feeds

Air Twitter Filter

ESIPAQWG

Air Twitter – Event Identification

August 2009, Los Angeles Fires

Normal Weekly Trend

Citizen Science

• A term used for projects in which individual volunteers or networks of volunteers, many of whom may have no specific scientific training, perform or manage research-related tasks such as observation...

• The use of citizen-science networks often allows scientists to accomplish research objectives more feasibly than would otherwise be possible.

• In addition, these projects aim to promote public engagement with the research, as well as with science in general.

Source: http://en.wikipedia.org/wiki/Citizen_science

Earth Observations

Air Quality EventSpacesEventSpaces are community workspaces on the ESIP wiki that are created to describe the Event

Science Data

Social Media

This collection of resources is tweeted through the @ESIPAQWG twitter account every 10 tweets to encourage citizen participation and engagement

Google Analytics Results: August LA Fires

580 Views

Google Analytics Results: August LA Fires

Google Analytics Results: August LA Fires

Future Work▫Improve the event identification

▫Improve the form and function of the EventSpace;

▫Extend of the Air Twitter tools to other applications

Acknowledgments •Ed Fialkowski, Northrop Grumman •ESIP Air Quality Workgroup

•Funding comes from Earth Science Information Partners (ESIP) FUNding Friday Award, Summer 2009

More Information/Feedback• http://wiki.esipfed.org/index.php/Twitter_FUNding_Friday_Projec

t

• http://twitter.com/ESIPAQWG