advertising slogan used on a billboard in south africa · release 2.0 updated and expanded thomas...

23

Upload: others

Post on 20-Jul-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA
Page 2: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

• Advertising slogan used on a billboard in South Africa

by Daimler to promote its Smart “forfour” compact car

German Engineering, Swiss Innovation,

American Nothing.

Page 3: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA
Page 4: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA
Page 5: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Underpriced Risk

Privatized Gains

Socialized Losses

Page 6: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

IBG YBG

Page 7: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

The Regeneration

Page 8: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Today’s Date: 1 E.C.E.

Today’s Weather:

Hot, Flat, and Crowded

Page 9: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

PLANET TEEN

1830, 1 billion humans

2008, 1 billion teenagers

Page 10: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

• Energy and Natural Resources

Supply and Demand

• Petrodictatorship

• Climate Change

• Energy Poverty

• Biodiversity Loss

Page 11: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Shoppers, Target store, 2008

Page 12: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

The First Law of Petropolitics

Page 13: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA
Page 14: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Shepard Glacier 1913

Glacier National Park, MT

Page 15: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Shepard Glacier 2005

Glacier National Park, MT

Page 16: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA
Page 17: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

1.6 Billion

Page 18: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Students, airport parking lot,

Guinea

Page 19: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Murdered Silverback Gorilla In The

Congo

Page 20: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

Amazon Deforestation

Page 21: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

• Energy and Natural Resources

Supply and Demand

• Petrodictatorship

• Climate Change

• Energy Poverty

• Biodiversity Loss

Page 22: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

“When we leave Iraq, it will be

the biggest transfer of air

conditioners ever known to

mankind.”

– Dan Nolan

Energy consultant to the U.S. Army

Page 23: Advertising slogan used on a billboard in South Africa · RELEASE 2.0 UPDATED AND EXPANDED THOMAS L. FRIEDMAN and Crowded WHY WE NEED A GREEN REVOLUTION— AND HOW IT CAN RENEW AMERICA

A Democratic China, or

a Banana Republic?

B A N A N A

Build Absolutely Nothing

Anywhere Near Anything