advanced twitter workshop
DESCRIPTION
Presented at Impact 99 Summer 2011.TRANSCRIPT
Advanced TwitterSocialHRCamp
By: Kemp EdmondsFor: Social HR Camp 2012 - VancouverDownload Now: kempe.me/kempshrc
Who is this guy?
Choose Your Own Adventure:• NASA• Pakistan’s First Social Media Company• Canada Post Facebook Fired Expert Witness
The Basics
@ - Public MentionDM - Direct Message (Private message)RT - Retweet (Repost with credit)# - Hashtag (Group messages)
Agenda
• We’ll be spending 45 minutes together talking about advanced uses and implementations of Twitter. Sometimes I will veer off track. Sometimes you will show me something new.
1. Advanced Search - Demonstration2. Followers – Discussion3. Advanced Tools – Exploration4. HR Applications & Benefits
Advanced Twitter SearchDemonstration
• Basic Search • Advanced Search• Research• Find, Filter & Evaluate• Geo• Language
Followers Discussion
• Social Garden - Reap what you sow• Be liberal this is not Facebook or LinkedIn• Black Hat + Outcomes• White Hat + Outcomes• Use tools – TheTwitCleaner• Twello• Klout• What do you use?
Advanced Twitter ToolsExploration
• Scheduling• Tracking• Collaboration• Content Discovery – Search• Optimization• Follower Management• HootSuite, Buffer, Crowdbooster, bit.ly
Direct HR Applications & Benefits
• Internal Community • Internal Communications• Employee Empowerment – Bigups!• Chances for coaching and contact• Seeking Talent• Evaluating Applicants