adc’s 201 3 national partnership program
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2013 ADC National Partnership Opportunities 1 | P a g e
ADC’S 2013 NATIONAL PARTNERSHIP PROGRAM
ADC recognizes the importance of building high impact, high value partnerships with our corporate/organizational members. Through partnership opportunities, ADC provides a unique value for your company/organization to:
Enhance outreach to DoD, Congress and other key stakeholders
Open new markets by leveraging ADC’s vast network
Enhance your role as a thought leader
Raise your profile
Develop new contacts
Play a leadership role within ADC and defense communities How does the program work? The basic level of support for National Partners is $5,000. This level comes with specific benefits, including general recognition and an event registration. From that point, it is a “cafeteria plan” where you design your organization’s package and add expanded and/or event opportunities listed below to develop a customized package. Alternatively, you can propose your own idea and if it works, we can assign a value and add it to your package. We developed the menu as a starting point for thinking about the types of partnership opportunities and we encourage your ideas and additions. What are the levels? Our program is about customizing packages to meet your needs, so we do not necessarily have specific levels of support. After all the commitments have been made, we will group sponsors into the following categories for recognition purposes: Tier 1 $35,000+ Tier 2 $10,000 up to $35,000 Tier 3 $5,000 up to $10,000 Tier 4 $5,000 or less How do I get started? Review the information below and then contact Tim Ford or Todd Herberghs (see below for contact information) to setup a meeting. From this meeting, ADC will develop a proposal for you to consider and once we have reached agreement, you will receive an invoice. ADC will coordinate payment arrangements and your benefits at that point.
2013 ADC National Partnership Opportunities 2 | P a g e
BASIC PARTNERSHIP PACKAGE ($5,000 MINIMUM LEVEL OF SUPPORT) Specific benefits:
Two event passes that provide complimentary registration to any of ADC’s three yearly events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum
Logo and description on ADC website
Logo and description in printed program of events for the Defense Communities National Summit
Logo in other event programs
Logo in Defense Communities National Summit marketing brochure
Recognition by ADC board member at all conferences
Recognition in Defense Communities 360 during the year
Complimentary exhibit space at Defense Communities National Summit
Priority invitation to participate in an ADC Advisory Committee
First opportunity to secure additional event sponsorship opportunities
EXPANDED PARTNERSHIP OPPORTUNITIES Add to your base partnership package with one of the following unique opportunities:
Outreach Event Partner $10,000
Develop and conduct a joint outreach event in a community or at an installation (or other stakeholder). This could take the form of a table-top exercise, briefing, expert team panel, or other format. Specific benefits include:
Work collaboratively with ADC and the community or installation to develop outreach opportunity
Serve as exclusive co-host of activity
Support development and presentation of the content
Co-development of follow-up report and dissemination to ADC members and other stakeholders
Additional benefits to be determined through discussions with sponsor
Policy Forum/Special Event Partner $10,000 Develop and conduct a joint Policy Forum or Special Event in collaboration with ADC on a specific topic. Specific benefits include:
Work collaboratively with ADC to determine topic and develop event
Serve as exclusive co-host of activity
Support development and presentation of the content
Co-development of follow-up report and dissemination to ADC members and other stakeholders
2013 ADC National Partnership Opportunities 3 | P a g e
Additional benefits to be determined through discussions with sponsor
Event Pass Package $8,000
20 event passes; Each event pass provides complimentary registration at any one ADC event in 2013 – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum
25% off additional conference registrations for the Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum
Conference Workshop $5,000
In collaboration with ADC, develop and lead a featured event at one of ADC’s three events.
Specific benefits include:
Work collaboratively with ADC to develop the workshop
Serve as exclusive co-host of activity
Support development and presentation of the content
Co-development of follow-up report and dissemination to ADC and other stakeholders
Additional benefits to be determined through discussions with sponsor
Webinar Partner $5,000
In collaboration with ADC, develop and participate in a web-based
workshop. Depending on the topic, the workshop might be presented as a
series. Specific benefits include:
Work collaboratively with ADC to develop webinar topic
Serve as exclusive co-host of activity
Support development and presentation of the content
Co-development of follow-up report and dissemination to ADC and other stakeholders
Additional benefits to be determined through discussions with sponsor
Award Sponsor $5,000
Serve as named sponsor for a category of the Defense Community Awards (i.e. ABC Company Military Leadership Award). Specific benefits include:
Naming rights to one category of the awards program in consultation with ADC
Recognition in marketing materials and other publicity related to the awards program
Participation on the awards committee
Opportunity to present award to recipient
Joint publicity efforts to announce award winners
Additional benefits to be determined through discussions with sponsor
2013 ADC National Partnership Opportunities 4 | P a g e
Congressional and DoD Briefing Partner $5,000
Participate in briefings/workshops (in person or web-based) on specialized topics. Specific benefits include:
Support development and presentation of the content
Invitations to all Congressional briefings
Invitations to all DoD briefings (if ADC controls the guest list)
Speaking opportunities at a minimum of one Congressional and DoD briefing
Additional benefits to be determined through discussions with sponsor
Conference Program Recognition Ad $4,000
Featured full page ad in the printed program of events at two of ADC’s three yearly events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum
Event Pass Package $4,000
10 event passes; Each event pass provides complimentary registration at any one ADC event in 2013 – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum
Defense Communities 360 Recognition $3,000
DC 360 Daily - 8 Week Package - Banner or side ad (or equivalent placement) run for two weeks straight in the daily email newsletter. Minimum placement is (4) two-week periods (for a total of 8 weeks.) Only two ads total will appear in each email newsletter.
Defense Communities 360 Recognition $1,500
DC 360 Daily - 4 Week Package - Banner or side ad (or equivalent placement) run for two weeks straight in the daily email newsletter. Minimum placement is (2) two-week periods (for a total of 4 weeks.) Only two ads total will appear in each email newsletter.
2013 ADC National Partnership Opportunities 5 | P a g e
EVENT PARTNERSHIP OPPORTUNITIES
Event opportunities are available for all three ADC events in 2013 - Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum. Opportunities are first available to companies/organizations in the host region. Second priority for event opportunities is given to national partners. Third priority is non-national partners who are interested in only doing event sponsorship.
Signature Platinum Event Sponsor $10,000
As the exclusive Signature Sponsor for one of ADC’s 2013 events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum – your organization will play a high profile role in all aspects of the event. Specific benefits include:
Prominent role in event general session
Opportunity to develop a special session highlighting the event theme
Acknowledgement of sponsorship by ADC President during event general session
Prominent signage throughout the event
Four complimentary registrations to the conference
Recognition in all email event promotions
Recognition (logo/description) in the onsite program
Advertisement in event program
Opportunity to place insert in conference bag (if applicable)
Company logo on the conference website
Complimentary information table at the ADC Marketplace
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – The Roosevelt Group
BASE REDEVELOPMENT FORUM – 1 AVAILABLE
2013 ADC National Partnership Opportunities 6 | P a g e
Defense Communities Congressional Breakfast on Capitol Hill $5,000 As the exclusive sponsor of the first-ever Defense Communities Congressional Breakfast on Capitol Hill during the Defense Communities National Summit, your organization will play a leading role in this breakfast that will recognize the 2013 Defense Community Award winners. In addition to Summit attendees, the Congressional leaders and staffers will also be invited. Specific benefits include:
Opportunity to participate in opening remarks during the Breakfast
Acknowledgement of sponsorship by ADC President during Breakfast and general session
Four complimentary tickets to the breakfast
Prominent signage throughout the breakfast
Four complimentary registrations to the Summit
Recognition in all email event promotions
Recognition (logo/description) in the onsite program
Company logo on the conference website
Complimentary information table at the ADC Marketplace
Gold Event Partner $5,000
As an Event Partners for one of ADC’s 2013 events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum – your organization will play a leading role in all aspects of the event. Specific benefits include:
Opportunity to participate in a session highlighting the event theme
Acknowledgement of sponsorship by ADC President during event general session
Prominent signage throughout the event
Two complimentary registrations to the conference
Recognition in all email event promotions
Recognition (logo/description) in the onsite program
Company logo on the conference website
Complimentary information table at the ADC Marketplace
BASE REDEVELOPMENT FORUM – 3 AVAILABLE
DEFENSE COMMUNITIES NATIONAL SUMMIT – 2 AVAILABLE Two RESERVED – AECOM
– Alvarez & Marsal
DEFENSE COMMUNITIES NATIONAL SUMMIT – 1 AVAILABLE
2013 ADC National Partnership Opportunities 7 | P a g e
Networking Reception Partner $5,000
Serve as host for an evening networking event at one of ADC’s 2013 events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum. These casual events will offer the attendees a unique opportunity to network before heading out to dinner and other events. Specific benefits include:
Exclusive sponsor of the reception
Unlimited reception attendance by representatives from the reception partner
Distribution of promotional item during event (provided by sponsor)
Company logo/message displayed on signage and/or screens during event
Acknowledgement of sponsorship by ADC Board President during reception
Two complimentary registrations to the conference
Recognition (logo/description) in the onsite program
Company logo on the conference website
Complimentary information table at the ADC Marketplace
Lunch Sponsor $5,000
Serve as the lead sponsor at one of ADC’s 2013 events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum. Specific benefits include:
Exclusive sponsor of event lunch
Opportunity to speak/introduce speakers at lunch
Acknowledgement of sponsorship by ADC President during lunch
Signage/logos displayed during lunch
Two complimentary registrations to the conference
Recognition (logo/description) in the onsite program
Company logo on the conference website
Complimentary information table at the ADC Marketplace
BASE REDEVELOPMENT FORUM – 1 AVAILABLE
DEFENSE COMMUNITIES NATIONAL SUMMIT – 2 AVAILABLE
BASE REDEVELOPMENT FORUM – 1 AVAILABLE
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – XL Insurance
2013 ADC National Partnership Opportunities 8 | P a g e
Wireless Service $5,000
Help ADC offer wireless connections in the conference hotel and session rooms at one of ADC’s 2013 events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum. Specific benefits include:
Company logo on splash page when attendees connect to Internet at the Forum (depending on technology)
Wi-Fi sponsor ad on event website Company logo featured on signage in prominent locations during the event Acknowledgement of sponsorship by ADC President during general session Two complimentary registrations to the conference Recognition (logo/description) in the onsite program Company logo on the conference website Complimentary information table at the ADC Marketplace
Cyber Café Partner $3,500 Open throughout the length of all of ADC’s 2013 events – Installation Innovation Forum, Defense Communities National Summit or Base Redevelopment Forum, the Cyber Café is always bustling with attendees printing session presentations, checking email, and meeting for impromptu meetings. Specific benefits include:
Prominent signage at the café
Company logo as the screen saver on the café computers
Acknowledgement of sponsorship by ADC President during general session
One complimentary registration to the conference
Recognition (logo/description) in the onsite program
Company logo on the conference website
Complimentary information table at the ADC Marketplace
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – TexAmericas Center
DEFENSE COMMUNITIES NATIONAL SUMMIT – 1 AVAILABLE
2013 ADC National Partnership Opportunities 9 | P a g e
Lanyard Partner $3,000 As the lanyard partner, your organization will have the opportunity to gain high visibility with your logo appearing on the official ADC event lanyard provided to all attendees. The lanyards will be produced by ADC. Specific benefits include:
Co-branding with ADC on event lanyard, including company logo
One complimentary registration to the conference
Recognition (logo/description) in the onsite program
Company logo on the conference website
Hotel Room Key Sponsor $3,000 As the hotel room key sponsor, your organization’s logo will appear on all of the hotel room keys distributed to conference attendees. The room keys will be produced by the hotel. Specific benefits include:
Branding on the hotel room keys with company logo
One complimentary registration to the conference
Recognition (logo/description) in the onsite program
Company logo on the conference website
Defense Energy Partner $3,000
As the Defense Energy Partner at the 2013 ADC Defense Communities Summit, your organization will play a lead role in the energy track at the Summit. Specific benefits include:
Opportunity to participate in an energy-focused session
Acknowledgement of sponsorship by ADC President during event general session
Prominent signage throughout the event, including all energy-focused sessions
One complimentary registration to the conference and complimentary exhibit table in the ADC marketplace or two complimentary registrations to the conference
Recognition (logo/description) in the onsite program
Organization logo/description on the conference website
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – Burns and McDonnell
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – EDF Renewable Energy
One Opportunity Available as of 5/16
2013 ADC National Partnership Opportunities 10 | P a g e
Silver Event Partner $2,500 As a Silver Event Partner for ADC’s 2013 Defense Communities National Summit, your organization will play a leading role in the event. Specific benefits include:
Consideration for participation in a summit session highlighting the event theme
Acknowledgement of sponsorship by ADC President during event general session
Prominent signage throughout the event
One complimentary registration to the conference
Complimentary table at the ADC Marketplace
Recognition (logo/description) in the onsite program
Organization logo/description on the conference website
Commemorative Name Badge $2,500 ADC’s unique commemorative name badge – a large lamented badge with a schedule-at-a-glance on the back – will be distributed to all attendees and worn at the Defense Communities National Summit. The badge sponsor will have a banner ad on the back of the badge below the schedule. Specific benefits include:
Banner ad on the back of the badge below the schedule One complimentary registration to the conference Recognition (logo/description) in the onsite program Company logo on the conference website
Reusable Conference Bag $2,500 This reusable tote bag will be handed out at the attendee registration desk as each attendee checks in at all three conferences. These bags are carried throughout the entire event, and beyond. Specific benefits include:
Company name or logo on the tote bag
One complimentary registration to the conference
Company/organization description and logo in the onsite program
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – Yardi Systems
DEFENSE COMMUNITIES NATIONAL SUMMIT – RESERVED – Defense Credit Union Council
BASE REDEVELOPOMENT FORUM – 1 AVAILABLE
BASE REDEVELOPMENT FORUM – 1 AVAILABLE
BASE REDEVELOPMENT FORUM – 4 AVAILABLE
Two More Opportunities Available as of 5/16 Two RESERVED – The Spectrum Group/ The Principi Group
– Crystal City Business Development District
2013 ADC National Partnership Opportunities 11 | P a g e
Company logo on the conference website
Networking Break Partner $1,000 Occurring at specified times throughout each event, networking breaks are the perfect chance for attendees to grab a quick drink or snack and socialize between sessions. For your sponsorship, you will receive:
Prominent signage during the break
25% discount on up to 3 conference registrations
Recognition (logo/description) in the onsite program
Company logo on the conference website
For more information on ADC’s National Partnership Program, please contact: Tim Ford, CEO Association of Defense Communities 1023 15th Street NW, Suite 200 Washington, DC 20005 Tel: (202) 822-5256 ext. 425 Fax: (202) 289-7499 [email protected]
DEFENSE COMMUNITIES NATIONAL SUMMIT – 2 AVAILABLE One RESERVED – Johnson Controls
2013 ADC National Partnership Opportunities 12 | P a g e
2013 ADC Partnership Commitment Form Thank you for your willingness to support ADC. Please complete this form and return it to ADC to initiate your sponsorship. An invoice for your sponsorship and all other information will be forwarded to all addresses provided below. If you have any questions regarding your sponsorship, please contact Todd Herberghs at ADC at (202) 822-5256 ext 422. This form can be returned to ADC by mail at 1023 15th Street, NW, Suite 200, Washington, DC, 20005 or faxed to our office at (202) 289-7499. Type of Sponsorship Commitment and dollar amount: ________________________________________________________________________ Primary Contact Name:___________________________________________________________________ Title:____________________________________________________________________ Organization:_____________________________________________________________ Address:_________________________________________________________________ City:_____________________________________ State:___________ Zip:____________ Phone:____________________________ Fax:___________________________________ E-Mail:__________________________________________________________________ Secondary Contact Name:___________________________________________________________________ Title:____________________________________________________________________ Organization:_____________________________________________________________ Address:_________________________________________________________________ City:_____________________________________ State:___________ Zip:____________ Phone:____________________________ Fax:___________________________________ E-Mail:__________________________________________________________________ I have reviewed the enclosed information about the sponsorship and understand the benefits, deadlines, and procedures of the levels selected. ________________________________________________ ____________ Signature of Primary Contact of Organization Date ________________________________________________ ____________ Signature of ADC Representative Date