accelerating success: a study of seed accelerators
TRANSCRIPT
- Intro -Accelerating Success acceleratorstudy.com
Accelerating SuccessA Study of Seed Accelerators and
Their Defining Characteristics
May 15th, 2012 - Gothenburg, Sweden
- Intro -Accelerating Success acceleratorstudy.com
Dropbox - an Accelerated Success
• Participated in Y Combinator in 2007• Now valued at over $5 billion
- Intro -Accelerating Success acceleratorstudy.com
Outline of Presentation• Background to thesis and accelerators
• Research question
• Method and research design
• Case studies of accelerators
• Findings from research
– Stakeholder Perspective
– Organization Perspective
– Process Perspective
• Conclusion
- Background -Accelerating Success acceleratorstudy.com
Why Study Accelerators?
• Explore a new phenomena – little has been written about accelerators
• Chalmers Innovation, our stakeholder, interested in the accelerator model
- Background -Accelerating Success acceleratorstudy.com
Chalmers Innovation
• A business incubator in Gothenburg, started in 1999
• Picking up new trends from Silicon Valley, Lean Startup and accelerators
• Startup Spring Camp 2012• Interest in further developing their activities
related to early-stage software startups
- Background -Accelerating Success acceleratorstudy.com
Software Startups in the Past
• Boo.com – an internet clothing retailer• Burnt over $125 million of venture capital
in 18 months• 8 offices and over 400 employees• Launched in 18 countries simultaneously
in November 1999, bankrupt in May 2000
- Background -Accelerating Success acceleratorstudy.com
Incubators – the Predecessor of Accelerators
• First incubator established in 1959• Provides basic necessities for operating,
such as office space and administrative aid• In some cases also provides access to
advisors and investors
- Background -Accelerating Success acceleratorstudy.com
New Methodologies
Customer Development Lean Startup
- Background -Accelerating Success acceleratorstudy.com
Decreasing Costs for Starting New Ventures
• Cloud services enable instant scalability• Open source software provides cheap
ready-made solutions• The huge venture capital investments not
necessary at the early stage anymore
- Background -Accelerating Success acceleratorstudy.com
The First Accelerator: Y Combinator
• Founded in 2005 in Silicon Valley• Today over 200 different accelerators world-
wide
- Background -Accelerating Success acceleratorstudy.com
Characteristics of an Accelerator from Startup Factories
• An application process that is open yet highly competitive.
• Provision of pre-seed investment, usually in exchange for equity.
• A focus on small teams not individuals.• Time-limited support comprising programmed
events and intensive mentoring.• Startups supported in cohort batches or
‘classes’.
- Research Question -Accelerating Success acceleratorstudy.com
Research Question
What defines a seed accelerator and which aspects are useful for Chalmers Innovation?
- Method -Accelerating Success acceleratorstudy.com
Method Used for Thesis
• Roadmap created using secondary information from articles and blogs
• Built theory from case studies on accelerators in Europe and the US
• Collected material was used to form the analysis consisting of three perspectives
- Method -Accelerating Success acceleratorstudy.com
Iterative Method Used
- Case Studies -Accelerating Success acceleratorstudy.com
Case Studies of Accelerators
• American: Y Combinator and TechStars, data collected from secondary sources
• European: The German Silicon Valley Accelerator, Springboard, Startupbootcamp, Nordic Startups, betaFACTORY and Startup Sauna, data collected from interviews
- Case Studies -Accelerating Success acceleratorstudy.com
Y Combinator and TechStars
• Two of the first accelerators, now defining the standard of an accelerator
Founded in 2005Mountain View, California (Silicon Valley)2-10% equity11 000 – 20 000 USD funding65 teams in last batch
Founded in 2007Boulder, Colorado6% equity6 000-18 000 USD funding9-12 teams in each batch
- Case Studies -Accelerating Success acceleratorstudy.com
Founded in 2012Berlin, GermanyNo equityNo seed funding6 teams in each batch
Founded in 2009Cambridge, UK6% equity£5 000 - £15 000 funding10 teams in each batch
Founded in 2010Copenhagen, Denmark8% equity15 000 € funding10 teams in each batch
Founded in 2011Stockholm, SwedenNot operational
Founded in 2011Oslo, Norway6-8% equity5000 – 15 000 € funding5 teams in first batch
Founded in 2010Helsinki, FinlandNo equity1500 € funding15 teams in each batch
European Accelerators
- Analysis -Accelerating Success acceleratorstudy.com
Analysis of Accelerators
• The collected data was analyzed and common themes in the accelerators was triangulated
• These were summed up in three perspectives– Stakeholder– Organizational– Process
- Analysis -Accelerating Success acceleratorstudy.com
Stakeholder Perspective
• Startups: contact with mentors and investors, quality assurance
• Investors: due diligence, deal flow• Mentors: pay-it-forward, keeping up-to-date, meet
with interesting people • Society: innovative environment, job creation
- Analysis -Accelerating Success acceleratorstudy.com
Stakeholder Pyramid
- Analysis -Accelerating Success acceleratorstudy.com
Organizational Perspective
• Few employees in the organization• Mentors work for free• Business model differs, often equity-based
with private investors but sometimes government or universities
- Analysis -Accelerating Success acceleratorstudy.com
Process Perspective
- Conclusion -Accelerating Success acceleratorstudy.com
Conclusion Reached in Thesis• An accelerator act as a hub, connecting the three main
stakeholders: mentors, investors and startups. • The accelerator organization consists of a few employees that run
the day-to-day operations and facilitate the interaction between the stakeholders. Mentors do not receive monetary compensation from the accelerator.
• The processes in an accelerator can be divided into five distinct phases; awareness, application, program, Demo day and post Demo day.
• The accelerator accept teams based on the composition of the teams rather than their idea.
• The teams in an accelerator are small consisting of two or three people and the team is at an early stage that require intensive mentoring and iteration of their idea.
• An accelerator can be seen as a service provided to investors
- The End -Accelerating Success acceleratorstudy.com
Thank you!
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