accelerating success: a study of seed accelerators

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- Intro - Accelerating Success acceleratorstudy.com Accelerating Success A Study of Seed Accelerators and Their Defining Characteristics May 15 th , 2012 - Gothenburg, Sweden

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Page 1: Accelerating Success: A Study of Seed Accelerators

- Intro -Accelerating Success acceleratorstudy.com

Accelerating SuccessA Study of Seed Accelerators and

Their Defining Characteristics

May 15th, 2012 - Gothenburg, Sweden

Page 2: Accelerating Success: A Study of Seed Accelerators

- Intro -Accelerating Success acceleratorstudy.com

Dropbox - an Accelerated Success

• Participated in Y Combinator in 2007• Now valued at over $5 billion

Page 3: Accelerating Success: A Study of Seed Accelerators

- Intro -Accelerating Success acceleratorstudy.com

Outline of Presentation• Background to thesis and accelerators

• Research question

• Method and research design

• Case studies of accelerators

• Findings from research

– Stakeholder Perspective

– Organization Perspective

– Process Perspective

• Conclusion

Page 4: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

Why Study Accelerators?

• Explore a new phenomena – little has been written about accelerators

• Chalmers Innovation, our stakeholder, interested in the accelerator model

Page 5: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

Chalmers Innovation

• A business incubator in Gothenburg, started in 1999

• Picking up new trends from Silicon Valley, Lean Startup and accelerators

• Startup Spring Camp 2012• Interest in further developing their activities

related to early-stage software startups

Page 6: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

Software Startups in the Past

• Boo.com – an internet clothing retailer• Burnt over $125 million of venture capital

in 18 months• 8 offices and over 400 employees• Launched in 18 countries simultaneously

in November 1999, bankrupt in May 2000

Page 7: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

Incubators – the Predecessor of Accelerators

• First incubator established in 1959• Provides basic necessities for operating,

such as office space and administrative aid• In some cases also provides access to

advisors and investors

Page 8: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

New Methodologies

Customer Development Lean Startup

Page 9: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

Decreasing Costs for Starting New Ventures

• Cloud services enable instant scalability• Open source software provides cheap

ready-made solutions• The huge venture capital investments not

necessary at the early stage anymore

Page 10: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

The First Accelerator: Y Combinator

• Founded in 2005 in Silicon Valley• Today over 200 different accelerators world-

wide

Page 11: Accelerating Success: A Study of Seed Accelerators

- Background -Accelerating Success acceleratorstudy.com

Characteristics of an Accelerator from Startup Factories

• An application process that is open yet highly competitive.

• Provision of pre-seed investment, usually in exchange for equity.

• A focus on small teams not individuals.• Time-limited support comprising programmed

events and intensive mentoring.• Startups supported in cohort batches or

‘classes’.

Page 12: Accelerating Success: A Study of Seed Accelerators

- Research Question -Accelerating Success acceleratorstudy.com

Research Question

What defines a seed accelerator and which aspects are useful for Chalmers Innovation?

Page 13: Accelerating Success: A Study of Seed Accelerators

- Method -Accelerating Success acceleratorstudy.com

Method Used for Thesis

• Roadmap created using secondary information from articles and blogs

• Built theory from case studies on accelerators in Europe and the US

• Collected material was used to form the analysis consisting of three perspectives

Page 14: Accelerating Success: A Study of Seed Accelerators

- Method -Accelerating Success acceleratorstudy.com

Iterative Method Used

Page 15: Accelerating Success: A Study of Seed Accelerators

- Case Studies -Accelerating Success acceleratorstudy.com

Case Studies of Accelerators

• American: Y Combinator and TechStars, data collected from secondary sources

• European: The German Silicon Valley Accelerator, Springboard, Startupbootcamp, Nordic Startups, betaFACTORY and Startup Sauna, data collected from interviews

Page 16: Accelerating Success: A Study of Seed Accelerators

- Case Studies -Accelerating Success acceleratorstudy.com

Y Combinator and TechStars

• Two of the first accelerators, now defining the standard of an accelerator

Founded in 2005Mountain View, California (Silicon Valley)2-10% equity11 000 – 20 000 USD funding65 teams in last batch

Founded in 2007Boulder, Colorado6% equity6 000-18 000 USD funding9-12 teams in each batch

Page 17: Accelerating Success: A Study of Seed Accelerators

- Case Studies -Accelerating Success acceleratorstudy.com

Founded in 2012Berlin, GermanyNo equityNo seed funding6 teams in each batch

Founded in 2009Cambridge, UK6% equity£5 000 - £15 000 funding10 teams in each batch

Founded in 2010Copenhagen, Denmark8% equity15 000 € funding10 teams in each batch

Founded in 2011Stockholm, SwedenNot operational

Founded in 2011Oslo, Norway6-8% equity5000 – 15 000 € funding5 teams in first batch

Founded in 2010Helsinki, FinlandNo equity1500 € funding15 teams in each batch

European Accelerators

Page 18: Accelerating Success: A Study of Seed Accelerators

- Analysis -Accelerating Success acceleratorstudy.com

Analysis of Accelerators

• The collected data was analyzed and common themes in the accelerators was triangulated

• These were summed up in three perspectives– Stakeholder– Organizational– Process

Page 19: Accelerating Success: A Study of Seed Accelerators

- Analysis -Accelerating Success acceleratorstudy.com

Stakeholder Perspective

• Startups: contact with mentors and investors, quality assurance

• Investors: due diligence, deal flow• Mentors: pay-it-forward, keeping up-to-date, meet

with interesting people • Society: innovative environment, job creation

Page 20: Accelerating Success: A Study of Seed Accelerators

- Analysis -Accelerating Success acceleratorstudy.com

Stakeholder Pyramid

Page 21: Accelerating Success: A Study of Seed Accelerators

- Analysis -Accelerating Success acceleratorstudy.com

Organizational Perspective

• Few employees in the organization• Mentors work for free• Business model differs, often equity-based

with private investors but sometimes government or universities

Page 22: Accelerating Success: A Study of Seed Accelerators

- Analysis -Accelerating Success acceleratorstudy.com

Process Perspective

Page 23: Accelerating Success: A Study of Seed Accelerators

- Conclusion -Accelerating Success acceleratorstudy.com

Conclusion Reached in Thesis• An accelerator act as a hub, connecting the three main

stakeholders: mentors, investors and startups. • The accelerator organization consists of a few employees that run

the day-to-day operations and facilitate the interaction between the stakeholders. Mentors do not receive monetary compensation from the accelerator.

• The processes in an accelerator can be divided into five distinct phases; awareness, application, program, Demo day and post Demo day.

• The accelerator accept teams based on the composition of the teams rather than their idea.

• The teams in an accelerator are small consisting of two or three people and the team is at an early stage that require intensive mentoring and iteration of their idea.

• An accelerator can be seen as a service provided to investors

Page 24: Accelerating Success: A Study of Seed Accelerators

- The End -Accelerating Success acceleratorstudy.com

Thank you!

Download a copy at

www.acceleratorstudy.com