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My student is on Twitter.

Really?

Should I be worried?

Steven Hamblin

BABS, UNSW

FacebookI like donuts

TwitterI’m eating a donut

YouTubeHere I am eating a donut

InstagramHere’s a vintage photo of my donut

LinkedinMy skills include donut eating

Google+I’m a google employee who eats donuts

Academia.eduHere’s my paper about donuts

ResearchGateDr. X just published about donuts

Social media in 30 seconds or less

What is social media?

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... the means of interaction amongpeople in which they create, shareand exchange information and ideasin virtual communities and networks.

V I D E O P H O T O S Q U A R E

Publishing Sharing

Discussing

PublishingSharing

DiscussingNetworking

PublishingSharing

DiscussingNetworking

Publishing Sharing

Discussing Networking

PublishingSharing

DiscussingNetworking

Publishing Sharing

Discussing Networking

Sharing Discussing

Networking

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So here’s my question: howdoes social media helpscientists?

scientists?

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And does it help with communicating our scienceto the public?

And?

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Yes (Probably)

Jose Puente

Jim Puhrman

Kimmie Pummel

P

Location None

Account @BehavEcology

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Social media can increase the reach ofyour papers (e.g. Eysenbach, 2011).#altmetrics

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Dr. Dez@docdez

Twitter, in particular, is like an ongoing scientific conference. It allows connections that I may not normally have. It provides me with novel information. And it allows me to contribute to the discussion.

Aly B@maizesunshine

When I was first applying to graduate schools, I was able to contact current students for advice. More recently, I have been able to discuss difficulties and concerns with fellow scientists across the country.

Chris Buddle@cmbuddle

Writing a blog regularly forces me to continue to hone writing skills and forces me to think about putting my work ‘out there’ to a broader audience [...].

“The average number of twitter followers was 730 times larger than the average number of full-time faculty members in each scientist’s department.” (Darling et al., 2013)

V I D E O P H O T O S Q U A R E

Jacquelyn Gill@jacquelyngill

Especially as a woman in science, I’ve found a supportive group of folks that has extended my network well beyond what it would have been otherwise. I can get a wide range of advice on a topic nearly instantly (e.g., #firstgrant). I’ve started collaborations. I’ve benefitted from a support group and have felt much less isolated.

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Well...opportunity cost?Institutional attitudes? Are we just fooling ourselves?

What about downsides?

Does it help science communication?

Maybe (Who knows?)

Brandy Williams

Jim Wolf

VirginiaWynne

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701 million active users.

297 million active users.

359 (?) million active users.

http://www.businessinsider.com/google-plus-is-outpacing-twitter-2013-5?IR=T

248 SCIENCE AND THE EDUCATED AMERICAN

Figure 1: Civic Scientific Literacy in the United States, 1988–2008

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ent

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Source: Data for 1988 through 1999 from NSF Science and Engineering Indicators surveys.(See Miller, 2004, 2010.) Data for 2004, 2005, and 2008 from Science News Studies. (SeeMiller, Augenbraun, et al., 2006; Miller, 2010.)

test this proposition and to isolate the indirect effect of college science courseson the use of informal learning resources without diminishing our ability toassess the direct or residual impact of those courses.

Third, we will be able to examine the impact of fundamentalist religiousbeliefs on adult use of informal science learning resources and on retained in-formation in the form of CSL, while holding constant other factors in thegeneral model.

To explore the relative influence of selected factors on the development ofCSL, a structural equation analysis of the 2007 U.S. data set was conducted.The analytic model included each individual’s age; gender; highest level of ed-ucation; number of college science courses completed; presence or absence ofminor children in the household; interest in science, technology, medical, orenvironmental issues; personal religious beliefs; and level of use of television,print resources, and the Internet (Figure 2).

A path model is useful for examining the relative influence of variablesthat have a known chronological or logical order. Each individual has a genderat birth and an age based on his or her birth date. An individual’s gender mayinfluence his or her education, although this influence appears to be diminish-ing in the United States and several European countries. For most adults, ed-ucational attainment and the number of college science courses have beendetermined by the time they reach their mid-thirties, although more adults

Miller (2011) PasteSelect

Simply ‘showing up’ isn’t enough. An audience takes time and energy to build.

top 1000 Twitter accounts.

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No scientists found in the

So, should I be worried?

No (Trust me)

Adrian Truxler

Don Tyndall

Lars Ulberg

N

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An Academic 21m agoBut there is a valid conversation tobe had about the role of socialmedia for scientists and #scicomm.

1:41 PM 87%

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