1–2

6–8

9–12

13–14

3

4

4

5

ABOUTwho we arewho we servewhat we do

FACILITYfloorplan

EQUIPMENT

FURNITURE

SUPPLIES

WORKFLOWworkflow diagramthe design process details

BHRSart director/lead designergraphic designerweb designersocial media specialist

TERMSterms and conditions of sale

1

WHO WE ARE

A BRANDING COMPANY, enhancing dreams through identity design

WHO WE SERVE

The Internet continues to drive innovation and adaptation in business and society in general. A clear example of this effect is evidenced in the micro-investment movement called crowdfunding. Last year, start-up companies and entrepreneurs around the world raised an estimated $2.8 billion through crowdfunding.

The model is simple: provide a global platform for start-up companies and entrepreneurs to seek investment from the public through websites like Kickstarter and Indiegogo, create a campaign and tell the world their dream, achieve sufficient funding in a set amount of time, collect investment money, and then start turning that dream into a reality. While not every start-up concept gets funded, the platform itself has garnered plenty of success.

Once a start-up company or entrepreneur collects their investment money, it’s time to start building, branding, and making all the investors that believed in their dream proud. That’s where we come in. Here at Digital Impressions, we believe in enhancing your dreams through identity design. We can help a start-up company with all its branding, marketing, graphic design, web design, and social media needs.

WHAT WE DO

CHRISTINE VOOwner & President

Responsible for supervising employees and ensuring that tasks are being performed in an efficient and timely manner. Helps structure the company in order to meet the goals and vision of the business.

2

JINSOL NAM70% Sales Representative & 30% Receptionist

Services existing accounts, obtains orders, and establishes new accounts by planning and organizing daily work schedule to call on existing or potential sales outlets. Submits orders by referring to price lists and product literature.

Responsible for welcoming visitors by greeting them, in person or on the telephone; welcoming them, and directing them appropriately; notifies company personnel of visitor arrival.

ERIKA GONZALEZArt Director/Lead Designer

Responsible for conceptualization and design of solutions from concept to completion, such as collateral material, graphics, books and magazines, corporate identity, film titling and multimedia interfaces. Directs the work of one or more junior designers who create layouts and final art. Implements and emphasizes project standards and brand consistency within all media. Ensures that projects are properly documented and stored.

KAREN SANCHEZSocial Media Specialist

Responsible for social media branding. Ensures growth of business presence among social media channels. Brings consistency within all social media pages. Updates social media feed, as well as responds to messages and comments.

3

2626 South Loop WestHouston, TX 77054

1,703 SQ FT

Amenities• Drop boxes (DHL, FedEx, Lone Star & UPS)

• Internet ready (AT&T, Comcast & Logix)

• On-site ATM

• 24-hour secure key card access

• Security cameras & video surveillance

• On-site maintenance & management

• Conference rooms

• Travel agency

• Photography studio

• Office of veteran affairs

• On-site deli

4

Equipment Brand/Model Cost Quantity Total

Desktop computer 21.5-inch iMac $1,499.00 4 $5,996.00

Dell OptiPlex 390 $499.00 3 $1,497.00

Laptop 13-inch MacBook Pro $1,799.00 1 $1,799.00

Graphic tablet Intuos Pro $249.00 2 $498.00

External hard drive Toshiba Canvio 1TB $49.99 1 $49.99

Creative software Adobe Creative Cloud $69.99 4 $279.96

Server Mac Mini with OS X Server $999.00 1 $999.00

Printer Epson WorkForce WF-2630 $99.99 1 $99.99

TOTAL $11,218.94

Furnishing Cost Quantity Total

Reception station $78.00 1 $78.00

Small conference table w/ chairs $250.00 2 $500.00

Workstation desk $289.00 4 $1,156.00

Office desk $189.00 2 $378.00

Chairs $78.00 7 $546.00

Couch $69.99 2 $139.98

Magnetic whiteboard $89.00 1 $89.00

Cork board $52.00 2 $104.00

Storage cabinet $85.00 2 $170.00

TOTAL $3,160.98

5

Supply Package Size Cost Quantity Total

Office paper 5,000 sheets $4.53 3 $13.59

Pens 12-count $1.90 1 $1.90

Pencils 24-count $5.79 2 $11.58

Stapler/staples 1 stapler & 1,000-pack staples $5.97 1 $5.97

Dry erase markers 8-pack $7.33 3 $21.99

Push pins 100-count $0.80 1 $0.80

Notepad 90 sheets $5.88 2 $11.76

Binder Single $1.36 4 $5.44

Calculator Single $7.99 1 $7.99

Telephone Single $14.19 3 $42.57

Clock Single $14.00 3 $42.00

Ruler Single $0.54 1 $0.54

Highlighter 3-pack $2.44 2 $4.88

Paper clips 100-count $0.49 2 $0.98

Tape Single $1.13 3 $3.39

Eraser 3-pack $1.06 1 $1.06

Folder 25-count $5.69 1 $5.69

TOTAL $182.13

6

Sign-off & Deliver

Briefing

Quote

Research

DesignProduction

ConceptProposal

FinalReview

Revisions

DesignProductionProduction

OrderOrigination

7

THE DESIGN PROCESS

DETAILS

1) ORDER ORIGINATIONReceptionist & sales representative obtains incoming orders from the website order forms, phone calls, and potential clients who are reached out to.

2) BRIEFINGSales representative obtains detailed information from the client about his/her needs through e-mail, phone, or face-to-face. An established project specifications form will guide the sales representative to ensure that all information needed to successfully complete the project is obtained.

3) QUOTESales representative provides the client with a quote based on established price lists and product literature for approval. Upon approval of the quote, a document containing the terms and conditions of sale will be presented to the client to sign. The project will then be initiated, and specifications are sent to the design team.

4) RESEARCHLead designer receives project details and briefs the design team. Designers and specialists will then begin to research, generate, and develop concepts and ideas.

5) CONCEPT PROPOSALThe design team refines and presents a unique concept and roughs to the client through a secure online account on the website or face-to-face. Approval and a 50% deposit is then required from the client before production begins.

6) DESIGN PRODUCTIONDesign team produces quality designs and implements the concepts approved by the client.

8

7) FINAL REVIEWDesign team presents completed project to client for a final review. If the client sees changes are needed, the design team will initiate Step 8 (Revisions), and then return to Step 7 (Final Review). If the client does not need revisions, then Step 9 is initiated (Sign-off and Deliver).

8) REVISIONSDesign team makes revisions and changes to the work according to the client’s specifications only for the amount of revisions allowed in the Terms and Conditions of Sale. If the client desires revisions that exceed the amount specified in the Terms and Conditions of Sale, then the price will be adjusted accordingly.

9) SIGN-OFF & DELIVERClient approves of completed designs, and designs are securely delivered to client through the private website account. The client is invoiced for the remaining payment and thanked for his/her business.

9

10

11

12

13

TERMS AND CONDITIONS

OF SALE

QUOTATIONA quotation not accepted by the customer within 15 days may be changed. Any quote provided to the customer will be reevaluated at the middle of the contract cycle.

RATES & PRICINGPreliminary work created by Digital Impressions for customers will be charged to the customers at the provider’s current rates.

REVISIONSRevisions are allowed according to the customer’s needs. However, a maximum of three hours per creative work are granted and included in the contract.

Customers can request extra revision to any creative work. Any requested changes to the description of services stated in the proposal after the three hours granted may incur additional charges or fees as deemed necessary by the provider. All additional changes must be submitted and approved by both parties in writing.

DESIGN PRODUCTIONPreliminary work, sketches, and any creative work will not be used in any way without the provider’s consent.

Production schedules will be established and adhered to by both the provider and customer. In case of any causes beyond the provider’s control, there will be no penalty for the provider, and deadlines may be extended as needed.

Upon successful completion of all compensation terms and outstanding balances owed to the provider, the customer is granted full and unlimited reproduction rights to the project.

14

COPYRIGHTAny copyrightable works, ideas, discoveries, inventions, products, or other information (collectively the “work product”) developed in whole or in part by Digital Impressions will be the exclusive property of the provider.

The customer may not reproduce or otherwise use design mock-ups, drafts, sketches, etc., created by Digital Impressions during work on the project but not included into the final version of the project. Such artwork belongs solely to Digital Impressions, which may use it at its own discretion.

TERMS/CLAIMS/LIENSThe payment method consists of two payments: one at the middle of the process, and a final payment when the project is completed. The second payment is to be paid in full at the moment the material is given to the customer. Any claims for defects or technical issues must be made by the customer in writing no later than five days after delivery. If there is no written claim by then, the provider and customer will understand that the job has been accepted.

No materials will be delivered or provided to the customer if he/she fails to pay the full amount when due according to the invoice.