a guide to 2019's top travel trends€¦ · eco-/social-awareness events on your website...

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Trend #1: Seamless tech solutions will make travel smoother Trend #3: Tech will help travellers make every moment count Trend #2: Tech's influence on trip planning will grow 60% 31% Use guest messaging technology to provide instant information Have a mobile- and SEO-optimised website Enable guest review technology for social validation Use price optimisation technology to offer guests attractive rates Create unique content to promote your property/city Use price optimisation technology to offer guests attractive rates Implement an upsell and promotions app for weekend deals Embed a booking engine into your website Use a guest review app to highlight weekend traveller feedback Have a mobile-optimised website Accept all payment types with secure apps Enable remote check-in technology A guide to 2019's top travel trends How your small or medium-sized property can use tech to grow your business of guests say that it's "very or extremely important" for hotels to invest in technology that improves the guest experience. of travellers like the idea of having a "voice-activated" virtual travel agent to answer their questions. 57% of consumers like communicating with chatbots because they respond immediately. 53% of travellers plan to take more last-minute weekend trips in 2019 to maximise their free time. 38% of bookings are made the same day or two days before a trip. Offer guests a seamless experience Help guests plan their trip and choose your property Trend #4: Tech will personalise destination experiences 60% Provide info about local experiences on your website Highlight relevant guest reviews Use guest messaging technology to learn about guests' interests Offer an upsell or promotion with an experience of travellers now value experiences over material possessions. 47% plan to spend more on experiences, entertainment and attractions. Harness the "power of the experience" Attract guests planning micro trips Trend #5: Eco-friendly and socially conscious travel will increase Promote local eco-/social- awareness events on your website Enable guest messaging technology to answer questions about events Promote relevant guest reviews Adopt promotions tools to reward eco-friendly guests 49% of travellers feel social issues in destinations are of real importance. 125% more interest for eco-friendly hotels during 2018, as travellers looked to minimise their carbon footprint. 45% of travellers want to choose a more adventurous destination. 51% of travellers want to visit a place none of their friends have been to. Attract conscious travellers These are the top trending destinations for 2019* * in no particular order G I A C D E J B H F % % % PASSPORT 26 31 25 26 27 28 29 30 31 M T W T F S S Booking.com's top trending destinations for 2019 Wadi Rum, Jordan Samarkand, Uzbekistan Bacalar, Mexico Ouarzazate, Morocco Palomino, Colombia Mestia, Georgia Kigali, Rwanda Leeuwarden, Netherlands Ksamil, Albania Nusa Penida, Indonesia A B C D E F G H I J Learn more at suite.booking.com Sources: Booking.com, Oracle Hospitality, Hubspot, PhocusWright, Pinterest BookingSuite builds easy-to-use tools that help over 350,000 accommodation providers manage their properties more efficiently so they have more time to focus on their guests. You take care of your guests. We'll take care of the technology. 10

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Page 1: A guide to 2019's top travel trends€¦ · eco-/social-awareness events on your website Enable guest messaging technology to answer questions about events Promote relevant guest

Trend #1: Seamless tech solutionswill make travel smoother

Trend #3: Tech will help travellersmake every moment count

Trend #2: Tech's influence on tripplanning will grow

60%

31%

Use guest messaging technology to

provide instant information

Have a mobile- and SEO-optimised

website

Enable guest review technology

for social validation

Use price optimisation

technology to offer guests attractive

rates

Create unique content to promote your property/city

Use price optimisation

technology to offer guests

attractive rates

Implement an upsell and

promotions app for weekend deals

Embed a booking engine into your

website

Use a guest review app to highlight

weekend traveller feedback

Have a mobile-optimised

website

Accept all payment types

with secure apps

Enable remote check-in

technology

A guide to 2019's top travel trendsHow your small or medium-sized property

can use tech to grow your business

of guests say that it's "very or extremely important" for hotels to invest in technology that improves the guest experience.

of travellers likethe idea of having a

"voice-activated" virtual travel agent to answer

their questions.

57%of consumers like communicating withchatbots because theyrespond immediately.

53%of travellers plan to take more last-minute weekend trips in 2019 to maximise their free time.

38%of bookings are made the

same day or two daysbefore a trip.

Offer guests a seamless experience

Help guests plan their trip and choose your property

Trend #4: Tech will personalise destination experiences

60%

Provide info about local experiences on your website

Highlight relevant guest reviews

Use guest messaging technology to learn

about guests' interests

Offer an upsell or promotion with an

experience

of travellers now value experiences over

material possessions.

47%plan to spend more on experiences, entertainmentand attractions.

Harness the "power of the experience"

Attract guests planning micro trips

Trend #5: Eco-friendly and socially conscious travel will increase

Promote local eco-/social-

awareness events on your website

Enable guest messaging

technology to answer questions about

events

Promote relevantguest reviews

Adopt promotions tools to reward

eco-friendly guests

49%of travellers feel social issuesin destinations are of real importance.

125%more interest for eco-friendly

hotels during 2018, as travellers looked to minimise

their carbon footprint.

45%of travellers wantto choose a more

adventurous destination.

51%of travellers want to visit a place none of their friends have been to.

Attract conscious travellers

These are the top trending destinations for 2019** in no particular order

G

I

AC

D

E

J

B

HF

%

%

%

PASSPORT

26 31

25 26 27 28 2930 31

M T W T F S S

Booking.com's top trendingdestinations for 2019

Wadi Rum, Jordan

Samarkand, Uzbekistan

Bacalar, Mexico

Ouarzazate, Morocco

Palomino, Colombia

Mestia, Georgia

Kigali, Rwanda

Leeuwarden, Netherlands

Ksamil, Albania

Nusa Penida, Indonesia

A

B

C

D

E

F

G

H

I

J

Learn more at suite.booking.com

Sources: Booking.com, Oracle Hospitality, Hubspot, PhocusWright, Pinterest

BookingSuite builds easy-to-use tools that help over 350,000 accommodation providers manage their properties more efficiently so they have more time to focus on their guests.

You take care of your guests. We'll take care of the technology.

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