9:00am-11:00amwink.globes.co.il/docs/madmondayi.pdf · the habits of highly contagious agencies the...
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[ Hall A ]
[ Hall A ] [ Hall C ][ Hall B ]
Leaping to TomorrowDictating Technology and the Future
Greetings:Eitan Madmon, CEO, Globes Publishing
Where is Israel Heading?One-on-one: Shlomo Filber, Director General, Ministry of Communications with Hagai Golan, Editor-in-Chief, Globes
One-on-One: Isaac Benbenisti, CEO, Partner Communications with Gad Peretz, Telecom Correspondent, Globes
Unveiling the 2016 Brands Index Magazine – the Ranking of Leading Brands and Marketing Campaigns, Ilanit Hayut, Marketing Correspondent, Globes
Worldwide Digital Trends David Shing, Digital Prophet, AOL
Panel: From Y to Z: A Guide to the Younger Generations Consumer & Youth Consumption HabitsSapir Shpigel, CEO and Founder, Merkspace; Tom Pachys, Co-Founder and CPO, Playbuzz; Galit Hugy, Screenwriter the TV show "My Successful Sisters"; Tzlil Avraham, Deputy Editor, Mako Magazine; Guy Lerer, TV Host "Hazinor," Channel 10 Eliran Ben-Yehuda, Country Manager Israel, TaboolaModerator: Li-or Averbach
Reporting for DutyFuture Technologies that will Serve Marketers and Advertisers Y Everything is Different?Gil Rosen, VP Marketing & Innovation, Bezeq
Wearables & Big Data: Taking Neuromarketing to the Next LevelDavid Ottlik, CEO & Co-founder, Synetiq
Big Data Opportunities for Marketers and Advertisers Ran Avrahamy, VP Marketing, AppsFlyer Ran Gishri, VP Marketing, TaboolaModerator: Yoni Argaman, VP, Marketing and Business Strategy, Inner-Active
VR Opportunities for Marketers and AdvertisersAriel Talbi, Managing Director, TaKanto VR, Singapore
Sharon Gal, Host, "Economic Night", Channel 20Moderator: Li-or Averbach
The Future of Telecom 2016-2021 Media, Telecom, Digital and Technology - Global Market TrendsStéphane Piot, Partner and Head of Analysys Mason France Shlomo Filber, Director General, Ministry of CommunicationsShow Me the Money?Lack of Investments in Network Infrastructure - the Repercussions & Opportunities Prof. Tal Zarsky, University of HaifaDr. Yifat Ben Hay-Segev, Chairwoman, Council for Cable TV & Satellite Broadcasting, Israeli Ministry of CommunicationsDoron Cohen, Chairman, IBCModerator: Gad Peretz, Telecom Correspondent, Globes
e-Commerce and the Future of RetailHow to Fulfill Your Dreams Online
Ilan Zachi, CEO, ZAP Daniel Goldstein, CEO & President, Israel Post Yitzchak Abercohen, CEO, ShufersalElad Goldenberg, Head of eBay Israel Business Unit Arnon Toren, CEO, Azrieli Shopping Malls Oren Revach, CEO, Estée Lauder, IsraelGabi Rotter, CEO, Castro ModelModerator: Ilanit Hayut, Marketing Correspondent, Globes
9:00am-11:00am
11:45am-1:00pm
Networking 11:00am-11:45am
Networking 1:00pm – 1:45pm Lunch
Spread the Word
#GlobesMad2016
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The New BriefThis is What Future Advertising Tasks Will Look Like
Making the Web Work for Brands New Tools for Brands to Find Their Customers Debbie Weinstein, Managing Director, Brand Solutions & Innovations, EMEA, GoogleThe Habits of Highly Contagious AgenciesThe Most Successful Agencies - How Do They Deliver Exceptional Creative Work?Alex Jenkins, Editor, Contagious MagazineAdvertising Agencies are Turning into "Escape Rooms"Rami Yehudiha, Founder and CEO, LEADRanking the Most Talked About Commercials on Social Networks Raviv Tal, CEO, VIGONew Models, New Agencies How Advertising Agency Models are Adapting to Today’s Marketing EnvironmentBrand vs. Performance Nadav Pressman, VP, McCann Tel-Aviv; Yaniv Waizman, CEO, Teenk; Tamar Reshef Bezalel, VP Business Development, Adler Chomski Group; Maya Eizen, Director, New Business Division, Hogla Kimberly; Alon Brenner, CEO, K Logic; Rebecca Kehat, Sector Lead Domestic, Google Israel; Yuval Atad, Chairman & Founder, Chinabuy Group; Imi Iron, CEO, Saloona; Alon Brener, CEO K Logic; Oren Yonayov, CEO & Partner Union Media; Uri Rozen, CEO, MAKO Moderator: Anat Bein, Advertising Correspondent, Globes
Format Championship Formagination Contest: Globes & Armoza Formats are searching for the next international entertainment format.
Presenters:Miki Geva, ComedianDr. Shelly Varod, SexologistTomer On, Journalist & ScreenwriterRoy Asis, Director & EditorItay Butbega, Editor & Content Developer
Judges:Lucy Chen, Director of International Business, Nanjing Winhall Media & Production, ChinaNikolaos Kalis, Program Director, Antenna 1, GreeceZivit Davidovitch, VP Content, Channel 10Avi Armoza, CEO, Armoza Formats, IsraelErik De Winter, Head, Story Lab
MAD Park The best minds of the israeli tech community will share their insights on cyber, marketing, digital & mobile
Aviv Weizmann, Head of Tech Division, Stern Ariely PRNir Geier, Git Expert & Senior FEDJonathan Schipper, Co-founder & VP Products, GemsenseOr Alon, Lecturer, the arts of persuasionTair Kowalsky, manager SIgmalabs Yaniv Bouhadana, SwitchBeeDr.Uri Eliabayev, Editor Startups Section, Gadgety Morad ShternYifat Yudovsky, Founder & CEO, Vent
Workshop: An Overview of the Chinese Media, Telecom and Entertainment IndustriesThe dos and don'ts when doing businesses with China.The challenges in forging business relations with Chinese companies.
Ying Wang, Business Development Manager, China Business Group, PwC
1:45pm-3:30pm
1:45pm-3:30pm 3:45pm-5:00pm
Networking 3:30pm – 3:45pm
Networking 3:30pm – 3:45pm
הוועידה משודרת ב:
[ Hall A ] [ Hall D ]
[ Hall C ] [ Hall C ]
*Simultaneous translation**Program is subject to changes