8 tips for managing your professional brand (part 2) - boston tech recruiter

7/30/2019 8 Tips for Managing Your Professional Brand (Part 2) - Boston Tech Recruiter

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8 Tips for Managing

Your Professional Brand

Boston High-Tech Recruiter

Presents

Connect With Us:

www.CareerEncore.com

[email protected]

( Part 2 of 2 )
http://www.careerencore.com/http://www.careerencore.com/mailto:[email protected]://www.youtube.com/CareerEncorehttp://twitter.com/jobsbostontechhttp://www.linkedin.com/groups/Greater-Boston-Tech-Industry-2487130?gid=2487130&trk=myg_ugrp_ovrhttp://www.facebook.com/CareerEncorehttp://www.careerencore.com/blog/mailto:[email protected]://www.careerencore.com/http://www.careerencore.com/


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IntroPart 2

Many job seekers think their resume is the only thing to consider

when seeking an interview

Job seekers must support their resumes through the

development of a professional brand Here are the final 4 of the Top 8 Essential Steps for Managing your

Professional Brand
http://www.careerencore.com/


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Step 5:

Stay in the Loop

The best job opportunities often come through networking DO NOT keep your job search a secret, if possible

Discuss your career plans with professionals & family members

They will casually broadcast your candidacy as they go about their days

They may know of openings that fit your goals & expertise


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Step 5:

Stay in the Loop Choose your references with care

Provide people who can vouch for you & are relevant to the opening

If seeking a programming role, praise from a dry cleaner means far less

than praise from a Director of Engineering

Let your references know you plan to use them

Fill them in on the position & why its right for you

References will have time to mentally prepare

Will not be caught off guard when the phone rings, or an email arrives


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Step 6:

Show Off Your Trophy Case

Condense achievements to convey the story you want to tell

Ask yourself:

Am I showcasing relevant skill sets & specialties?

Am I illustrating a consistent career direction?

Are these highlights timely; not outdated?

Do these highlights tell a complete story?


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Step 6:

Show Off Your Trophy Case

Numerous, unrelated accomplishments can imply a pattern ofshort-lived successes in a disjointed career

Be sure achievements relate to a handful of specialty categories

Ensure cited accomplishments tie to & are supported by

Your resume Your references

Your interview


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Step 7:

Dont Dilute Your Brand

Ensure your brand is clearly identified

Make statements; NOT allusions

Dont assume all words & phrases are universally understood.

Acronyms used in one industry may not translate to another

Verify via several sources

Terms used at your current firm may have different meanings elsewhere


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Step 8:

Be Who You Are, Not What You Do

Your brand should represent

What you accomplished - Past

What you can do - Present

Where you intend to go - Future

You must display your overall demeanor & personality

Understanding personality is often difficult for hiring managers

One of the most subjective parts of the evaluation process

Talk about hobbies, interests, & goals as appropriate

Especially when unique, such as sky diving or searching for a rare book


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Step 8:

Be Who You Are, Not What You Do

Ask a third party to review you resume & other support materials

Are your skills & goals clear?

Do you make any contradicting claims?

Are your start/end dates, past job titles, etc., consistent?

Do you stand out as a unique & capable candidate?


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Conclusion

Your resume is far from the only thing to consider when trying toland a new job

All job seekers must support their resume through the

development of a professional brand

Applying for a job requires a significant amount of upfront work This saves time in the long-run by increasing your odds of getting hired


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Need a Job Search Partner?

Looking forpersonalized assistance finding a job? Contact: CareerEncore, Inc.

A boutique recruiting firm serving Greater Boston-area tech companies

Seeking candidates from tech-driven companies

Regardless of functional experience (Development, Systems, Marketing, Sales, Finance, Operations,

Executive Suite, etc.)

Were always looking for software engineers, programmers, & developers

Our commitment & experience enable us to match talent with opportunity


[email protected]

(617) 242-4443
http://www.careerencore.com/http://www.careerencore.com/http://www.careerencore.com/mailto:[email protected]:[email protected]://www.careerencore.com/http://www.careerencore.com/


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Sources

Adapted with help from:

Michelle Stute, http://bit.ly/PohK5f

Alison Doyle, http://bit.ly/NZAjIK

Farra Trompeter, http://bit.ly/NZAq78
http://bit.ly/PohK5fhttp://bit.ly/NZAjIKhttp://bit.ly/NZAq78http://www.careerencore.com/http://bit.ly/NZAq78http://bit.ly/NZAjIKhttp://bit.ly/PohK5f


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Thank You for Viewing Our Presentation

Brought to You By:

Boston High-Tech Recruiter

Connect With Us:


[email protected]

(617) 242-4443
http://www.careerencore.com/http://careerencore.com/http://www.careerencore.com/mailto:[email protected]://www.youtube.com/CareerEncorehttp://twitter.com/jobsbostontechhttp://www.linkedin.com/groups/Greater-Boston-Tech-Industry-2487130?gid=2487130&trk=myg_ugrp_ovrhttp://www.facebook.com/CareerEncorehttp://www.careerencore.com/blog/mailto:[email protected]://www.careerencore.com/http://www.careerencore.com/http://careerencore.com/http://careerencore.com/http://careerencore.com/

8 tips for managing your professional brand (part 2) - boston tech recruiter

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