8 more ways your small business can dominate the search engines
TRANSCRIPT
8 more ways your small business can dominate the search engines
One of the most effective ways to take control of your online business
reputation is to dominate the first few pages of the main search engines –
Google, Yahoo and Bing.
Here are 8 more ways to make this strategy work
1. Forums and Groups -Join industry, professional or location specific
forums or groups on Google Groups, Facebook, Twitter, Meetup etc.
You can also be proactive and create a forum or group as a small business.
2. Press Releases -Write Press Releases on a monthly basis about your small business and submit them to online
paid and free press release sites who will publish them.
3. Web 2.0 Sites - Publish on Web 2.0 sites like Squidoo, Hubpages, Blogger , Typepad or WordPress and link articles
back to your website.
This creates backlinks to your site and improves your SEO.
4. Guest Blogging- Use your influence as a small business owner to write
quality articles as a guest blogger on popular, high-authority blogs and sites
related to your small business.
You can include a backlink to your website and boost your website’s
rankings
5. Guest Interviews- Agree to do interviews and offer to interview others as these interviews will be
available online as podcasts or videos.
You can have these interviews transcribed into pdfs and have them
uploaded to your site.
More content and back linking juice for your business.
6. Article Directories -You can also write articles about your local business
or about your products and services and post them to article directories like EzineArticles and ArticleBase.
These will provide additional content resources and backlinks to your site.
7. Domain Names- Buy additional domain names.
This means buying the main .com, .org, .net and .info domain extensions of your business website.
This makes it difficult for malicious people to buy those domain names and peddle false content about your
business.
8. Subdomains-You can also use your main website to build sub domains
such as www.blog.chicagodentist.com, since search engines do place a value on them if you have a website with a
strong Page Rank.
All this strategies will help you dominate the first three pages of the
search engines for your company keywords.
The key is to add new content on a regular basis like once a week and you
will notice the effects quite soon.