7 strategies for a brilliant first impression
DESCRIPTION
Branding expert and best-selling author Sally Hogshead knows that we live in a distracted, competitive and commoditized world. According to some research the average attention span could be as low as 9 seconds (the same as a gold fish). You need to demonstrate your value immediately or your listener will be off to the next thing. Here's 7 strategies to make a brilliant first impression at your next conference, networking event, job interview or meeting.TRANSCRIPT
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7 STRATEGIES FOR A BRILLIANT FIRST IMPRESSION
INTRODUCTIONS HAVE A 90%
FAILURE RATE.
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It’s better to avoid introducing yourself to someone than to waste their time with weak communication. !
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Every time you introduce yourself, you are either adding value or taking up space.
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YOUR INFLUENCE AS A PROFESSIONAL WILL BE MEASURED BY YOUR ABILITY TO GET OTHERS TO LISTEN AND TAKE ACTION.
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1. Find one way to add VALUE to the conversation.
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What problem is your listener facing? !
How can you help overcome it?
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2. Understand how theWorld sees YOU.
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How is your personality most likely to impress others? You already have certain patterns of communication. !
These shape how people perceive you.
INNOVATION
PASSION
POWER
PRESTIGE
TRUST
MYSTIQUE
ALERT
!
So how does the world see you? !
If you haven’t discovered that yet, find out at: !
www.HowTheWorldSeesYou.com
INNOVATION
HOW CAN YOU START THE CONVERSATION?
PASSION
POWER
PRESTIGE
TRUST
MYSTIQUE
ALERT
INTRODUCE YOURSELF WITH HUMOR,
CONNECT INSTANTLY WITH A WARM SMILE AND OPEN BODY
START A CONVERSION WITH A STRONG OPINION
OPEN TOPICS ABOUT IMPROVEMENT
MAKE THEM FEEL COMFORTABLE
ASK INTELLIGENT QUESTIONS
SHOW INTEREST BY ASKING FOR DETAILS
CREATED BY SALLY HOGSHEAD | DISCOVER MORE AT HOWTOFASCINATE.COM | EMAIL: [email protected] ©2014 FASCINATE, INC.
3. Create your “Anthem.”
An Anthem is a tagline for your personality. !
It’s how you are different and what you do best.
Once you know what makes you valuable to others, you’re more authentic and confident.
4. Ask real questions.
When it comes to first impressions, your questions matter more than your answers. The goal is to get away from trite topics, and get on a roll together.
5. Consider what your listener will ALREADY be thinking and talking about.
It’s easier to immediately connect with someone if you already know what they’re pondering… or struggling with… or excited about.
6. Commit to a strong start.
When introducing yourself, don’t wait for the other person to do all the work.
TWEET THIS: !
“When it comes to first impressions, a weak start leads to a poor impression.” !
via @SallyHogshead
So if you’re ready to make a brilliant first impression, create your Anthem now: !
www.HowToFascinate.com/Anthem
7. Bring a sense of purpose to the conversation.
TWEET THIS: !
“The purpose of a conversation is not to kill time, but to grow a connection.” !
via @SallyHogshead
www.HowTheWorldSeesYou.com www.HowTheWorldSeesYou.com
www.HowTheWorldSeesYou.com