7 signs you are a grown-up business
TRANSCRIPT
Shirley Mansfield
Business Coach and Author of The Grown-Up Business
7 Signs You Are A Grown-Up Business
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A Grown-Up Business…©
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• Makes more money, whilst having more fun
• Grabs new opportunities because they have time to
• Customers are thrilled, shout about you so,you grow quicker
Why do so few companies achieve their full potential?©
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Some:• don't know what to do• can't be bothered to put in the extra effort• don't want to; at least they have made a decision • start then soon give up• don't know where to start• think they can do it on their own and find out that they can't• don't know how to do it.
What does the grown-up business look like?©
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• It's an enjoyable experience doing business with them• Customers are engaged and repeat purchase a lot• It is well organised and runs like clockwork• It knows where it's going and why• It has fantastic engaged staff, with buckets load of passion• Its products and services work every time• Its consistently consistent
When you become a grown-up business you…©
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• Charge more than your competitors• Understand your customers; better than they know themselves• Have lots more customers who become your unpaid salesforce• Always get paid on time• Have systems that are robust promoting efficiency and effectiveness• Become an expert purchaser of everything• Are consistently consistent• Make more money
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Effectiveness is
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• About your ability to deliver your vision consistently every time• The degree to which something is successful• The capability of producing the desired result • As Peter Drucker says, “Efficiency is doing things right effectiveness
is doing the right things”• Because all inputs, time money and raw materials are scarce you
have to use them efficiently• Being efficient simply means reducing the any waste
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• Is about acting or doing something in the same way every time• Consistency is a strong theme for all successful, world-class
companies - it highlights how inconsistent most businesses are • One of the biggest areas of inconsistency is messages to customers• Consistency is vital for product quality product availability pricing
service, customer contact, response times and customer experience
"The secret to winning is constant consistent management" Tom Landry
Being consistent
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• When you have confidence, everything is much easier • firstly you must and the confidence of your customers• You must be confident about your market your products your
customers and your staff now that you have taken time to fully understand and you can confidently plan the future
Free e-book Business Success, It's All About Confidence
Confidence
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• 64% of customers don't complain they just quietly walk away• Engaged organisations grow profits three times faster than
competitors• When employees are engaged the level of care and pride multiplies• When customers are engaged because employees are engaged the
magic happens and sales skyrocket
Dice Matrix is a brilliant tool to help you assess the level of engagement
Engagement
Rewarding©
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“The most rewarding things you do in life are often the ones that look like they cannot be done" Arnold Palmer
• Tangible rewards are available for Grown-Up businesses• They include more time more money more choice more
opportunities more recognition than their peers• Hard work is needed now for super returns later
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• A grown-up business is always focused on its bottom line, because without profit what is the point?
• You don't have to be a financial accountant but you do have to know your numbers
As Jeff Bezos at Amazon says "we expect all our businesses to have a positive impact on top and bottom lines. Profitability is very important to us or we wouldn't be in business"
Profitability
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Order my new book The Grown-Up Business.“If you operate a business buy this book today. Not tomorrow. Today.” Sam Carpenter, Author of Work The System
Understanding how engaged your business is with its employees and customers is crucial to successfully executing your growth strategy. If you would like a silent consultant to run the Dice Matrix engagement tool for you then email me [email protected] or check out www.coachsme.co.uk/dice
What to Know More?
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www.grownupbusiness.com