HERE ARE SIX MATRICES TO CONSIDER

WANT TO SPONSOR CONTENT ON OTHER LUXURY DIGITAL MARKETING PLATFORMS?

HOW OLD IS THE WEBSITE?

DIGITAL PLATFORM AGE

IN TODAY’S MARKET WEBSITES SHOULD BE MOBILE COMPATIBLE

IS THE WEBSITE MOBILE FRIENDLY?

ARE OTHER DIGITAL MEDIA OUTLETS CURATING CONTENT FROM THE WEBSITE?

DIGITAL SYNDICATION INCLUSION

HOW LONG A VISITOR STAYS ON THE SITE

BOUNCE RATE

THE NUMBER OF WEBSITE PAGES A VISITOR SEES PER VISIT

DAILY PAGE VIEWS

THE AVERAGE LENGTH OF TIME A VISITOR REMAINS ON THE WEBSITE

DAILY TIME SPENT ON WEBSITE

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