508 individual assingment v 1
TRANSCRIPT
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1.0 INTRODUCTION
This individual assignment report is focused on identifying what is Induction of New
Recruits and how it effects the selected organization and its performance. Further it has
given the concentration to critically examine the current state and suggestions forimprovement.
To accomplish the above complex study of Induction of New Recruits, I will look at a
practical example from the Consumer Durable industrySinger Sri Lankae which is the
consumer durable industrys market leader in Sri Lanka.
2.0 EMPLOYEE ORIENTATION
The process of employee orientation begins when a person enters an organization.
Individuals may be exposed to minimal job orientation or to an extensive training
experience prior to beginning work. Others may learn on the job after minimal
preparation. The quality and quantity of these training experiences can have a major
impact on the readiness of the employee to be a productive member of the work force.
New employee orientation is typically defined as a planned and systematic attempt
by the organization to introduce new employees to the job duties, organizational
expectations, policies and procedures, and the culture of the organization. The
objectives of many orientation programmes include the following.
Provide information about the job and company. Teach essential skills job related skills. Discuss the necessary attitudes that the employee must acquire. Help the new employee get off to a good start by developing an understanding of
how things get accomplished in the organization.
Clarify what roles are assigned to the employee.3.0 BENEFITS OF EMPLOYEE ORIENTATION
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The key component of any job orientation programme is to convey to the new comer
what the organization will be like as well as to provide factual information about
benefits provided. An effective orientation programme can result in a highly motivated
employee ready to be productive in the work place. An ineffective programme can lead to
a confused and anxious employee who does not understand what duties to perform or
where the job fits into the larger picture of the organization. Under taking employee
orientation programmes would also prevent the slowdown of productivity, control staff
hiring and reduce staff turnover costs. Hence, it is advantageous to the organization to
conduct well planned orientation programmes for the benefit of the organization and the
employee. (Annexure 01)
4.0 INDUCTION PROGRAMMES
Effective employee orientation must be a planned process that ties into the larger
organizational vision and strategy. Given broader goals for new comer orientation,
planned learning activities are often embedded during the first week, month, and perhaps
a follow up of three to six months on the job, to discover what training needs that have to
be addressed, to help the new comers fit into the organization.
Induction programmes are often packaged as half-day or one-day events in which new
comers are provided with information about the company and policies, tour the facility,
and are introduced to their work group and supervisor. The effectiveness of this type of
orientation has been questioned as new comers are often over whelmed with information
that may not be retained. One option being explored by an increasing number of
companies is placing basic company information in the intranet, so that, new comers can
access information whenever required. A typical induction programme will include the
few of the following areas.
Introduction to the organization. Introduction to terms and conditions of the organization.
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Introduction of how the particular department fits into the overallorganization
Set-up of payroll details Introductions to key members of staff Specific job-role training Tour of various departments.
5.0 INDUCTION PROGRAMME MODEL
An effective induction programme model would essentially highlight three main areas
which are Training Needs Assessment, Training and development and Evaluation.
Components of the induction programme model are detailed in figure 5.1
Figure 5.1: Induction Programme Model
(Source: Author)
New Staff
Induction
HRDSupportSystem
OrientationSession
Peer
Support
System
Continous
SupportingSystem
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Table 6.1.1: Industry & Market Dynamics
SingerIndustry
Outline
Mainly consumer durables
15 companies in the industry. 06 major companies. Annual Growth Rate: 30% (approx.)
Values &
Business
Philosophy
We are committed to becoming an integral part in the lives of our
people by engaging in ethical and sustainable business activities
and being a model corporate citizen
We wish to become an organization loved by all the people of ournation by providing quality products based on outstanding
technology, coupled with unmatched service
Market Share Consumer Durables 40%
Furniture 7%
Vision To be the foremost retailer in appliances in Asia Pacific
Mission To improve quality of life by providing comforts & conveniences
at fair pricesCore Values Trust, Service Excellence, Convenience & Heritage
Market Visibility Multi-brand category with local & overseas brands.
Competition &
Market Volatility
Highly competitive. Differentiate in service & facilities.
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(Source: HR DepartmentSinger Sri Lanka)
7.1 NON SALES STAFF INDUCTION01 Day Programme
The purpose of having a separate induction for non-sales staff is that, the knowledge and
skills required for non-sales staff to perform their duties differ, that from of the sales
staff. Hence, the non-sales staff induction programme is designed with a more operational
focus.
Non sales staff attends the induction programme generally, after two to three months
training on the job. At this stage the recruits have a basic understanding about the
organization and the processes. However, a formal induction programme is required for
recruits to have a broader understanding about the organization.
Attending the induction programme, after several months of on the job training, can be
viewed as being advantageous. This provides them the opportunity to grasp the practical
Diredctor HR
Assistant Manager HR
Group Human
Resources DevelopmentManager
Manager Field Training
HR Executive Field
Training
HR Executive Field
Training
Asst Manager Human
Resources Dev
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aspects of a working environment. Therefore, when attending the induction programme ,
they have a better understanding of the processes and products. Hence, are able to better
grasp the programme content and apply them on the job. The programme mainly covers
the following aspects relevant to non sales staff.
Introduction to Singer Sri Lankao Corporate Profile
Growth of the company and Current Market Situation Introduction to Company Vision ,Purpose and Values Employee benefits
Introduction to products
Corporate Social Responsibility Tour of the building and introduction to key members of staff Introduction to collaboration tools (Usage of Emails and etc.)
The programme is generally conducted in batches depending on the intake. As a result,
some recruits might be left without induction training for several months, until the next
intake.
7.2 SALES STAFF INDUCTIONFive Days Programme
The purpose of having a separate induction for Sales staff is that, the knowledge and
skills required for sales staff to perform their duties differ, that from of the Non sales staff
hence, the sales staff induction programme is designed with a more practical focus.
Introduction to terms and conditions
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Introduction to the company. Departmental Objectives Specific job-role training
7.2.1 Introduction to terms and conditionsThe nature of the Insurance business is such, that, many technical terms and
conditions are used in day to day operations. Terms, conditions and clauses, play an
important part in the hire purchase consumer durable industry. In this business module
until the last installment is paid by customer the sole ownership is with the hire
purchasing company. It is very important and crucial to distinguish cash price and the
gross hire price. Therefore, it is of paramount importance for the salesman to be aware of
the terms, conditions and clauses. It is the salesmans duty to ensure that, the hire
purchase business is made aware of the terms and conditions applicable. The induction
programme is designed in such a way that terms, conditions and clauses are carefully
communicated to the new recruits, in a manner that is easy to understand.
7.2.2 Introduction to CompanySinger Sri Lanka has been operating in the consumer durable industry for over hundred
and sixty years. There are unique values, principles and procedures which the company
abides by, which have enabled Singer to maintain its leadership. Such as Produce
(Manufacturing), training (Train to use the product correctly), Sell and Service (Excellent
after sales service). Hence, the most challenging task of a new employee would be to
embrace the culture of the organization.
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However, the induction programme is designed to ensure that, new employees are made
comfortable to fit in to the culture of the organization. The following aspects of the
organization are addressed at the induction programme.
Vision, Mission ,Values Strategy and Structure Product Portfolio and related areas
7.2.3 Departmental Objectives
It is important that, the overall objectives of the department are communicated to new
employees by trainers. It will provide them with a better understanding of their role
within the department, and how the department fits in to the overall organization. The
objectives may vary depending on the department. For example, the objectives of the
operations department are communicated, though specialists in the operations
department, who undertake the operations aspect of the induction programme.
7.2.4 Specific Job-Role Training
Providing job specific training effectively, integrates the new employee into the
organization, and assists with retention, motivation and job satisfaction. As a result, the
individual can contribute effectively to the team. It is mainly provided through on the job
training, onsite training and, off the job training. All sales and non-sales staff are
provided job specific training, during the first three months of joining the organization.
This includes product and process training, tour of the premises and introduction to co-
workers and other departments.
8. Induction - Business Goal attainment & Performance
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There is a direct link between Induction of new employee and the Business Performance.
If an induction of an employee is done successfully and effectively it will leads to the
positive performances during his career.
Figure 8.1 Inductions and Performance
(Source: http://panlprizhr.files.worldpress.com/2011/12/induction- retrieved on 1st of
June 2012.)
9.0 INDUCTION OF NEW RECRUITSSINGER - POSITIVE AREAS Vs
NEGATIVE ARES
There are positives as well as negatives of Induction of new recruits at Singer Sri Lanka.
I have evaluated these at the following table.
Table 9.1 Positives and Negatives of Induction programmes at Singer
http://panlprizhr.files.worldpress.com/2011/12/induction-http://panlprizhr.files.worldpress.com/2011/12/induction-http://panlprizhr.files.worldpress.com/2011/12/induction- -
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POSITIVE AREAS NEGATIVE AREAS
The company has identified the critical
areas and invested adequate resources for
Induction Programmes for both Sales and
Non Sales Staff members.
Usage of outdated & disorganized materials
for both Sales and Non Sales Staff
Induction programmes.(Confused and
Complex structure of such Materials)
These two unique models have helped
them to properly organize and implement
productive Induction sessions for new
recruits.
Some Trainers are not up to the certain
standards in delivering their presentations
specially on the Sales Induction
Programme.
The Existing follow up process to evaluate
the progress of the new recruit is a reallyimportant aspect.
The Existing Programme schedule for Sales
Staff seems to be outdated and should needto refined as per current market conditions.
10.0 INDUCTION OF NEW RECRUITSSINGER SRI LANKA PLC
SUGESSIONS FOR IMPROVEMENT
10.1 CHANGE OR PERISH?
The World is changing more rapidly than ever before. Todays most successful
organizations are changing fast. Their leaders recognize that internal changes must keep
pace with what is happening in the external environment. Organizations must poise
themselves to change, not only to prosper but to survive in todays World. As illustrated
in Figure 10.1, rapid technological changes, a globalized economy, changing markets,
rise of e-commerce (Market changes) and the human capital are creating more threats as
well as more opportunities for organizations.
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Figure 10.1: Forces driving the need for major organizational change
(Source: http://www.awidernet.com)
In order to cope up with the given context Existing Induction Programmes of Singer Sri
lanka will have to adapt to the new reality for Change as illustrated in figure 10.1 in
order to survive and guide the people and organizations through the uncertainty and
confusion of rapid change.
10.2 Induction Check List
In order to establish an effective and methodical induction programme it is advisable and
important to have a check list. It will comprise of introduction, personal information,
about the organization, group work or team work, employee position and follow up
programmes. (Annexure 02).
10.3 Improve Presentation and Programme standerds
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Key issues that the company is facing is quality and the Structured presentation materials
which are being used in Induction training, how to enhance the lecturing standards of the
all trainers and re arranging the programme schedule of the Sales Induction Programme.
How to improve the quality and the Presentation Structure of Existing Training
Materials
Identify the all relevant areas related to the Induction programmes Usage of modern training materials such as Case studies and interactive training
tools to make the Induction training programmes much vibrant and interesting.
Develop Master document which guides the supporting documents needs to bedeveloped to make induction programmes much organized and methodical
manner.
How to enhance the Lecturing standards of all trainers
Improve the knowledge on current market practices Refresher Training to Trainers Train the trainers on how to gather the new techniques and improve their soft
skills in training.
How to re arrange the programme schedule of the Sales Staff
Identify the most relevant contents which needs to be covered during the inductionProgramme and prioritize them based on the importance
Continuation of the refresher courses and sales skill development courses inorder to support sales agents to make them understanding that their job, by
nature, is stressful, show them the good side and the bad side of it and educatethem on how they could cope or minimize stress by themselves.
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Eliminate on unwanted and repeat stuff which are wasting the considerable timeslot of the existing training schedules.
12.0 LIST OF REFERENCES
Armstrong, M. (2009), Armstrongs Handbook of Human Resource Management
Practice, 11th
Edition, London : Kogan Page
Dessler, Gary & Varkkey, Biju (2011), Human Resource Management, Pearson
Education Inc., published by Dorling Kindersley (India) Pvt. Ltd.
Richard L.Daft,(2009),Principles of Management,Cengage Learning,New Delhi :India
Edition
Richard L.Daft,(2001),The Leadership Experience,Harcourt College publishers,USA