5 reasons why

US can’t ignoreSoutheast Asiaany longer

Indonesia

Malaysia

Singapore

BruneiThailand

Philippine

Vietnam

1 Market Size

600 Million People

Twice the size of United States

330billion USD Consumer Market

Among the top heavymobile users

Indonesia, alone, has 210 million mobile subscribers

In Philippines, SMS is heavily used in financial, ecommerce

transactions

Mobile is the way of their digital life style

2US, You’re welcome here

The region is highly diversified

Chinese

Indian

MalayJavanese

Sundanese

CatholicsMuslimBuddhist

Getting used to accepting other cultures

…especially US

Embracing US Culture as part of daily life

Did you know?

Many US High-Tech companies found success in Southeast-Asia?

with no or minor modification to their products?

Indonesia has the 3rd largest

Facebook population

and as popular in Singapore,Malaysia, Thailand

Indonesia has the largestTwitter populationin Asia

Four-square like service is quickly acquired by Yahoo!

Blackberry dominates Indonesia, Thailandin a short period of time

iPhone is very popularIn Singapore

Your company here

3 Blank Canvas(relatively speaking…)

Southeast Asia High Tech landscapeis still very green

IT jobs considernon-glamorous,

so-so paying jobs

Financial,multi-national companies

are more desirable

The best and brightest are still staying in United States after graduation

contrast this with China

Local education system prepares andencourages students to work for a company

Culturally, work for a large company considers a better path

Yes, there are signs of startup life

http://tcrn.ch/9yp6Op http://tcrn.ch/aYUE0Q

Except in Singapore, capital isn’t flowing to high tech startups

in Southeast Asia..well, not many startups to begin with..

It creates imbalancesupply and demandDemand. high quality software services for online and mobile applications

Supply.High-tech startups backed by experienceddevelopers, entrepreneurs and investors

4Others are coming

China, India recognizes these unique opportunities

… starts pouring investments..

Heard it on CHINICT and GMIC

CEO/VC Panelists - Beijing 2010

“Next big opportunity will be in Southeast Asia, for example, just look at Indonesia with 170 million mobile Internet enabled users andfast growing”

With the exception ofYahoo!, not manyUS companies are active in SE-Asia hightech communities

US repeats the same pattern as in 70s & 80s

Today,Vast majority of cars in SE-Asia are Japanese cars

5That’s the good…here are the badand the ugly

After decades of nearly dictatorships,democracy countries emerge

Social Unrest Freedom of SpeechFairer Elections

Indonesia PhilippineThailandMalaysia

Except in Singapore, infrastructures are not asadvanced as US or Western Europe

Still weak Intellectual Property policies and reinforcement

However, with…Software as Services, Cloud Computing, Social-Networking, it becomes less of an issue

The business decision process takes a lot longer.For startups, be prepared for a longer runway

despites all of these, the opportunities are there.

Go Ahead, Go Grab Them

Who are we?

A US based startup with businesses in Southeast Asia

Access Your Business Data From Any Phone

We’d love to share many more stories with you

Contact us:

andy@guppers.com