3d personal branding: be the ceo of you
TRANSCRIPT
REPUTATION MANAGEMENT
Written by Gala Jackson, Millenial Career Expert
CEO of YOU
WE TOTALLY GET IT.
WE TOTALLY GET IT.
Trying to land the job is a full-time job.
Through all of the résumé revisions, networking opportunities, career fairs, interview preps...
the most important story is you.
We're here to help!
Through all of the résumé revisions, networking opportunities, career fairs, interview preps...
the most important story is you.
How you tell your story matters.
How you tell your story matters.
It’s told through your personal brand.
Personal branding is the way you promote yourself through your skills, qualifications, values & interests.
YOUR BRAND SHOULD MAKE A STATEMENT
YOUR BRAND SHOULD MAKE A STATEMENTbecause you have a lot to offer.
In this deck, you'll learn the 3 dimensions of a personal brand .
WE'LL CALL IT 3D BRANDING:
TheDocuments
TheDigital
Footprint
TheDelivery
3D BRANDING:
TheDocuments
Your résumé is the most
important document of your brand
and the cover letter is a
preface to your professional story.
Your professional story is valuable.
It deserves the appropriate presentation with résumé paper.
Your professional story is valuable.
It deserves the appropriate presentation with résumé paper.
We recommend SOUTHWORTH® Résumé Paper
3D BRANDING:
TheDigital
Footprint
IT'S NO SECRET that future employers will search for you online.
IT'S NO SECRET that future employers will search for you online.(Not being creepy; they just want to get to know more about you)
IT'S NO SECRET that future employers will search for you online.(Not being creepy; they just want to get to know more about you)
So make sure that your digital footprint is consistent with your personal brand.
Utilize social media platformsto share your brand!
The most popular platforms used by recruiters:
Utilize social media platformsto share your brand!
The most popular platforms used by recruiters:
You don't need to exist on each site,
but you should have an online presence.
Utilize social media platformsto share your brand!
You don't need to exist on each site,
but you should have an online presence.
You could also share your brand on ablog, website, or online portfolio.
The most popular platforms used by recruiters:
The internet has made us the most interconnected generation on the planet.
Use that to your advantage.
Build your online network now.
Connect with companies and employees you admire
to get one step closer to an in-person meeting.
Polish up your profiles!
Use online social media cleaning tools to eliminate words or content that you may not want
associated with your new professional brand.
3D BRANDING:
TheDelivery
So you've communicated your brand
successfully and secured an interview...
Congratulations!
So you've communicated your brand
successfully and secured an interview...
Congratulations!
Don't lose your momentum. Maintain your brand.
So you've communicated your brand
successfully and secured an interview...
LOOK THE PART. Your attire should always be professional and appropriate.
34. Ladies,
showcase
your per-
sonality by
wearing col-
orful jewel-
ry or a cam-
LOOK THE PART.
Your attire should always be professional and appropriate.
Ladies.
Showcase your personality by wearing unique jewelry or a camisol.
Make sure your makeup looks natural and approachable.
LOOK THE PART.
Your attire should always be professional and appropriate.
Gentlemen.
If you want to make your suit look snazzy, we suggest wearing a colorful tie, pocket square, cufflinks or socks.
Don’t forget to get a fresh haircut!
Make sure you give a solid handshake and a smile!
Be Personal. Mention some specific highlights
from your interview.
QU
ICK
TIP Write the thank you note in
the parking lot after the interview, then take it back inside and leave it with the receptionist.
Send a Thank You Note.Handwrite a note as a follow-up.
You are not one dimensional.
You are a 3D Brand.
You are the CEO of You.
For more information on personal branding
head over to:WWW.LANDTHEJOB.COM
Gala Jackson, M. Ed is a Millennial Expert & Career Managment Consultant with InterviewSnob, a career consulting boutique for millennials.
Connect with Gala @interviewsnob and check out her website at www.interviewsnob.com